International Client Insights Senior Project Manager
il y a 1 mois
Reporting to the Client Insights Director, the International Client Insights Senior Project Manager plays a key role in the development of the Client Insights strategy of the Maison providing comprehensive and transversal learnings and actionable recommendations throughout the organization putting the voice of the client at the core of business decisions.
KEY MISSIONS
- Produces research studies (qualitative and quantitative)
- Supports markets/regions in developing their expertise
- Follows up on local projects and helps markets/regions in defining their needs and leading their local initiatives
- Coordinates internal and external insights sources, connects the dots and turns data into strategic insights
- Works on Client Insights communication plan
OVERALL RESPONSIBILITIES
Strategic planning: significantly contributes to the definition and coordination of the Client Insights strategy
- Acts as an expert on all Client Insights topics in the Maison
- Advises and supports internal stakeholders in assessing and defining their needs
- Is a privileged interlocutor for the Marketing, Communication, Client Directors and Managers
- Is the key referent for local teams when it comes to Client Insights research, consumers and trends and provides an on-going insight and competitive watch
- Works in close and regular collaboration with project stakeholders from other departments (central and local) contributing to their activities
- Summarizes and transforms research results into actionable recommendations in perspective with existing knowledge
- Leverages and maximizes opportunities to showcase the activity & results and for a wide range of internal stakeholders
- Strongly contribute to the development of the Maison’s and Client Marketing Department strategy
Project management: manages various research projects with internal stakeholders and external suppliers:
- Identifies and recommends relevant scope and methodology of future research and studies
- Is expected to remain at the edge of innovation, constantly looks for new methodologies, tools and approaches
- Leads various research projects (qualitative and quantitative, ad hoc and barometers)
- Implements all the steps of the project (notably: assessment of needs, selection of methodology brief design, fieldwork implementation, challenge the results) and monitors the quality and actionability of these studies
- Organizes and delivers cohesive presentations of key findings and takeaways to key stakeholders
- Challenges research agencies as well as internal stakeholders on needs and proposals
- Manages a strong relationship with research agencies ensuring clarity in the scoping of their missions as well as quality of deliverables and respect of budget/deadlines
- Coordinates projects’ planning and budget
- Has regular interactions and collaborations as well as Richemont Marketing Insights manager to share Richemont Group analysis and studies within the Maison
JOB PROFILE:
- A solid experience in Market and Consumer research with extensive quantitative & qualitative research skills and project management in an international environment
- Client and agency experience
- Autonomy in day-to-day task management
- Analytical and result-driven
- Client and service-oriented
- Ability to provide synthetic and sharp analysis
- Ability to interact with a wide variety of functions
- Strong internal communication skills
- Fluent in English (French is a plus)
- Knowledge of luxury industry is a plus
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