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Il y a 3 mois
At Beev, our aim is to simplify the transition to electric vehicles by offering an all-in-one platform for purchasing electric cars and installing charging stations. As CMO, you will play a key role in driving our company's growth by developing effective marketing strategies that enhance our market presence and generate qualified leads.
As the CMO at Beev, you are tasked with transforming our marketing approach to sharply focus on B2B lead generation and performance marketing. Your mission is to develop and deploy a marketing and communication strategy that accelerates our growth, maximizes brand visibility, and generates a high volume of qualified leads. You will be instrumental in scaling our acquisition processes, enhancing our brand perception, and optimizing our product marketing strategy.
Key Responsabilities
Strategic Leadership: Develop and implement innovative marketing strategies to solidify Beev’s position as a leader in the electric vehicle sector, with a heavy emphasis on B2B markets.
Performance Marketing: Oversee and enhance the marketing efforts to ensure alignment with Beev’s business goals, focusing on Customer Acquisition Cost (CAC) optimization and ROI.
Team Management: Lead and expand the marketing department, ensuring integration and alignment between the SEO, communications, and product marketing teams.
Cross-Functional Collaboration: Work closely with sales, product development, and other departments to enhance conversion rates and refine marketing strategies through a deep understanding of our product offerings.
Agency and Partner Management: Manage relationships with social advertising, SEO/SEA agencies, and PR firms to drive demand and lead generation.
Technology and Innovation: Leverage new technologies and growth opportunities to stay ahead of market trends and position Beev as an industry innovator.
Brand and Product Messaging: Ensure consistency in tone and brand image across all platforms while emphasizing the UX/UI in our product communications to enhance customer experience.
Experienced and Driven: Proven track record in a similar role, ideally within a fast-growing green tech / mobility company. Significant experience in B2B marketing, lead generation, and demand generation.
Skills and Expertise: Exceptional storytelling skills, critical thinking, and problem-solving capabilities. Must be data-driven with strong analytical skills and an eye for design.
Leadership: Excellent leadership qualities with the ability to inspire and manage teams. Must have a hands-on approach and a 'can-do' attitude.
Communication: Strong interpersonal skills with fluency in both English and French. Ability to manage internal communication and foster a team-oriented environment.
Passionate: A keen interest in mobility, electric vehicles, and sustainability is crucial for cultural fit and lasting impact.
Cool stuff about working at Beev :
Join a fast-growing startup in a stimulating environment and have a positive impact on the world
A dynamic and exciting environment
Offices at WeWork in the center of Paris and Marseille
Alan Insurance (70%)
Gymlib membership
Training programs
Transportation (50%)
Events with the team
Off-site each year
A young ambitious team who wants to take over Europe and the world
1st interview: 30-minute introductory call
2nd interview: Case study, Q&A
3rd interview: Physical meeting with key members of the team and culture fit
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