Public Relations Manager
il y a 4 jours
Responsibilities
1. Marketing Plan: Establish and develop the overall marketing strategy in France based on global and Europe strategy; create the integrated marketing communication plan for new products with local insight.
2. Work with agencies and develop PR strategies for integrated marketing plans. Leveraging a variety of media and influencer channels to maximize brand exposure through interviews, editorials, product reviews etc.
3. Manage relationships with tech and non-tech media, influencers and other related parties.
4. Launch event: work with event agency for the new product launch event, start from the concept, venue, design, rundown and execution.
5. Seek for the brand partnership opportunities.
6. Supporting other marketing communication, like sales partner meeting, cross check the copywriting for official website and etc.
Requirements
1. Bachelor Degree or above (preferably in Communications/Marketing, Journalism)
2. Minimum 5 years of experience at the relevant position in tech industry. Familiar with tech product marketing.
3. Copywriting capacity is a must, with proven expertise to localized international content.
4. Organized and result-oriented, driven, timing, self-motivated and passionat.
5. Familiar with smartphones and consumer electronics.
6. Native French and fluent English as working language is a must.
7. Good communication skills in cross-cultural and cross-departmental co-ordination context.
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