HEAD OF B2B MARKETING

About

Joko is an AI shopping app that helps millions of users save time and money when shopping online or in-store. With Juno, our shopping assistant, they can find the right product at the best price in only a few seconds.

What sets Joko’s AI apart is how well it knows its users. Its shopping recommendations feel personal from day one and get sharper the more they use it. It draws on unique assets to deliver the best experience: one of the largest product catalogs in the world, and unique shopping data no one else has to personalize every recommendation.

Users can also track the price of their favorite products and earn cash back almost everywhere. All in one free app.

Joko is a tech company founded in Paris. Their team of 105+ talents is international and spread across Paris, Barcelona, and New York, with some working remotely.

As a certified B Corporation, they are committed to making a difference for the communities they serve, including the 6 million consumers already using Joko to save money every day at over 10,000 merchants.

After reaching profitability in their core market, they are expanding internationally with a primary focus on the US.

It’s still day 1 at Joko; come build the future of shopping with us.

Job Description

At Joko, our mission is to help consumers save time and money when shopping online or in-store.

Founded in Paris, Joko is a tech company and certified B Corp with over 105 talents across Paris, Barcelona, and New York (and beyond). More than 6 million users already save money every day at 10,000+ merchants with Joko.

From cashback and automatic coupons to price alerts, we've kept expanding our products to make shopping smarter. Today, Joko is an AI shopping app: with Juno, our shopping assistant, users can find the right product at the best price in only a few seconds, with recommendations that get sharper the more they use it.

Having reached profitability in our core market, we’re now scaling globally, with a strong focus on the US.

It’s still day 1, come build the future of shopping with us

Our Marketing Team

No one is more creative and data-driven than this team - they have the best of both worlds

The Marketing team’s main mission is to get our product into the hands and hearts of millions of users around the world.

The User Growth department builds innovative ideas to conquer markets, attract, and retain users.

The Brand & Communication department strives to create Joko’s vision for the long term and builds a connection with all its users.

The Campaign & Merchandising department drives our Joko Business-to-Consumer campaign calendar and enhances the customer shopping experience across our merchandising assets.

The B2B Marketing department positions Joko as the top partner for retailers’ marketing teams, and aims to build the most desired employer brand possible.

Led by Isa, our CMO, they are constantly innovating to take our business to new heights.

What You Will Do

As the Head of B2B Marketing, you'll report directly to the CMO and work hand in hand with business line owners. You'll be responsible for building, running, and improving Joko's B2B marketing engine.

Your goal: make Joko the most trusted marketing partner for retailers by generating qualified leads, supporting Sales and Account Management, and amplifying our visibility in the market.

You’ll be both a builder and an operator, hands‑on across content, campaigns, and enablement, while creating the foundations for a growing B2B Marketing team.

Your Responsibilities

• Develop and implement Joko's B2B Marketing Growth engine to position Joko as a leading player in the retail ecosystem and attract and retain the biggest merchants on our platform in France and the US, leveraging AI, innovative ideas, and new technologies to scale impact.
• Collaborate closely with Sales and Account Management teams to ensure seamless alignment and communication across all marketing initiatives.
• Build and deliver impactful marketing assets and account‑based marketing tactics that convert, from pitch decks and case studies to market studies, newsletters, and website management.
• Elevate Joko’s presence in the market through event strategy by creating and executing owned events, as well as managing participation in third‑party events such as 1to1 Monaco, Biarritz and international events.
• Lead and grow a high‑performing team: manage, mentor, and support current and future B2B marketing teammates.
• Track and analyze key B2B marketing KPIs, using insights to continuously drive lead generation and deal acceleration.

Who We’re Looking For

• Experience: 8–10 years in B2B marketing, ideally in tech or retail.
• You have experience scaling a B2B marketing machine