Content Designer
Il y a 5 mois
Description de l'offre
NEXTON recrute un UX Writer/Content Designer H/F, en CDI, à Paris
Qui sommes-nous ?
NEXTON c’est avant tout une entreprise qui accompagne ses clients dans leur transformation digitale. Tous les jours, nous travaillons avec des grands comptes et des pures players (SNCF, Orange, BNP PARIBAS ).
Nous sommes experts du digital aussi bien sur de l’accompagnement stratégique qu’opérationnel.
Fort du succès, NEXTON connaît aujourd’hui un développement significatif, autour de ses valeurs piliers : cohésion, confiance et performance.
Et pour vous ? Notre politique de développement des compétences dynamique saura vous séduire avec un programme de suivi de carrière sur-mesure.
**Le contexte**:
Au sein d'un acteur du secteur bancaire, nous sommes à la recherche d'un Content Designer pour intervenir sur l’ensemble du process de conception des parcours de vente, dans le respect du process design et en étroite collaboration avec les Product Designers.
**Missions**:
Tu analyses l’expression naturelle des utilisateurs,
Tu décèles des problèmes de compréhension dans les parcours,
Tu mènes des ateliers autour de contenu,
Tu contribues à hiérarchiser et scénariser l’information dans les parcours,
Tu conçois des wordings cohérents, clairs et engageants,
Tu t'assures que les règles SEO soient appliquées pour tous les contenus et wordings
Tu réalises des user tests et ABtests pour valider la compréhension et l’impact des contenus produits,
Tu construis et entretiens un Content style guide adossé au Design system,
Tu partages en interne les bonnes pratiques du Content design et de l’UX writing.
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