Metasearch and Paid Search Project Manager

il y a 2 semaines

IssylesMoulineaux, France AccorCorpo Temps plein

**Company Description**
Accor Tech & Digital is the power engine of Accor technology, digital business and transformation. Our 2,000 talents are committed to deliver the best tech and digital experiences to our guests, hotels and staff across 110 countries and to shape the future of hospitality.

**Accor Tech & Digital, jobs in the tech field where intelligence is above all human **
**Job Description** We are the Digital & Business Factory of the Accor Group, the innovation and transformation laboratory of the global leader in the hospitality industry;**

With our 700 - Heartist®, we bring together the best of hospitality and the best of tech & digital.

Our ambition: to offer personalized, memorable, and sustainable experiences.

Here, we give birth to new ways of traveling in each of our 5,500 hotels, closest to our 100 million customers in 110 countries.

Here, we are at the heart of a fantastic playground for designing and creating digital products and services, for our customers and our hotel teams, generating maximum value for our company.

Here, your scope will have no boundaries,** so dare to impact on the world with us**

**_ Here is where your greatest challenge awaits you:_**

**By joining the Customer Acquisition team **withi**n the Global Digital Marketing & Ecommerce department (Premium, Midscale & Economy division)**, you will be accountable and responsible for** supporting the Senior Manager Paid Search & Meatasearch in managing the levers development strategy to support Regional teams responsible for activation.

Reporting directly to Senior Manager Paid Search & Metasearch, you will be working closely with Regional Customer Acquisition teams, internal and external partners to maximize performance and efficiency in accordance with the defined Customer Acquisition strategy

**_ Your mission:_**
- ** Contributing to defining the strategy and guidelines for the Metasearch lever**:

- Driving best-in-class Metasearch strategic project development, guidelines & processes
- Driving adaptation to the evolving environment through incrementality tests, automation, efficiency & scalability
- Driving development of advanced solutions and innovative features
- ** Driving **strategic project developments for Metasearch with internal & external partners **(price comparison sites, media platforms, tools, etc.):

- Driving & building the partnership development with internal & external partners
- Briefing, supervising, and challenging partners to seize new opportunities
- Being a force of proposal on the needs for developments in business models, partnerships and connectivity, integrating development needs reported by the hubs to support local strategies.
- ** Supporting the Senior Manager Paid Search & Metasearch in the management of major projects**:

- Leading and being the entry point on dedicated transversal projects on behalf of the Customer Acquisition team
- Monitoring performance & budgets in alignment with business & financial objectives and driving evolution of dashboards to support Levers management
- Monitoring the impacts & driving synergies on the Metasearch & Paid Search levers in the evolving Digital Environment
- Working on connectivity with the Digital Factory teams within Accor to unlock competitive advantages across Metasearch partners
- ** Working hand-in-hand and participating in setting up support for Regional teams to guide them in the management of their Metasearch campaigns.**
- Setting up regular calls with dedicated contacts in the hubs and setting up follow-ups.
- Creating and updating documents
- Supporting Regional Teams in evaluating the launch of new tests across Levers partners

**Qualifications**
**_
And you?_**
- Confirmed experience in Metasearch lever management with a background within International Client(s) and/or Agency
- Experience in Paid Search lever management is a plus
- Experience in working with external partners
- Experience using digital optimization tools/solutions
- Strong analytical skills with target-oriented attitude
- Strategic & Anlaytical Problem solver
- Business & results acumen
- Ability to make clear explanations and recommendations
- Proactive, result-driven in fast paced environment
- Excellent communication skills
- Fluent in English + ideally other EU language

**Additional Information** Accor dares to impact**:

- **the world**
- We are committed to the world around us, with a strong employer culture focused on the development of our 300,000 talents.
- On the tech side, we are committed to reducing the impact of digital technology across all our projects.
- **your career**:

- We enable all our employees to manage their work-life balance and offer them the means to shape their work environment according to their preferences.
- Training and career paths are defined both individually and collectively, allowing us to grow together on a daily basis.
- We value the richness of diverse nationalities represented, from various backgrounds, enc

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