Marketing - Outbound Director

Il y a 2 mois

Lyon, France Upfluence Temps plein

French version below / Version française ci-dessous
- Full-time position - 35 hours/week_
- Based in Lyon, France, open to partial remote_
- Salary depending on experience_

**About Upfluence**
Upfluence helps its customers tell their stories with powerful tools dedicated to the creator economy and social commerce.

Upfluence allows brands and agencies to collaborate with millions of social media creators and execute comprehensive influencer marketing campaigns. Since its launch in October 2016, Upfluence has yielded a monthly double-digit growth rate, and we are therefore seeking further expansion for our team and offices. Our rapidly growing global team is currently distributed between our offices in NYC, Los Angeles, Mexico City, Lyon, and Paris.
**What we expect from you**
As the Director of Outbound, and reporting to the VP of Marketing, you will be the driving force behind our company's outbound marketing efforts, responsible for shaping, executing, and optimizing outbound lead generation strategies. Your expertise will ensure that our outbound team consistently meets key metrics while building scalable systems for continued growth. We seek someone who thrives in strategy development, lead generation, and outbound prospecting and who can take ownership of demand generation through outbound channels.

**Your responsibilities will include**:

- Outbound Strategy Development & Execution: Take full ownership of outbound sales strategies, from lead generation to outreach processes, ensuring they align with the company’s overall growth objectives.
- KPI and Metric Management: Drive the team to meet and exceed key metrics such as outbound lead generation, response rates, and conversion rates. Regularly assess performance and implement improvements to optimize efficiency and outcomes.
- Lead and Demand Generation Innovation: Develop and execute innovative strategies to enhance lead generation and demand through automated outbound efforts. This includes prospecting new channels, building targeted outreach campaigns, building automated systems, AB testing, and refining messaging tactics.
- System and Process Building: Establish and maintain scalable systems and processes that support automated outbound activities, including process management, automation tools, and workflow optimization.
- Data-driven Decision-making: Leverage data analytics and insights to monitor the performance of campaigns, track lead progress through the funnel, and identify areas for optimization. Regularly report on the effectiveness of outbound efforts.
- Team Leadership and Coaching: Mentor a team of outbound marketers and SDRs, providing training, support, and strategic direction to ensure they achieve their goals.
- Budget and Resource Planning: Collaborate with leadership to develop and manage the budget for outbound sales initiatives, ensuring the best allocation of resources to maximize return on investment.
- Market Trends: Stay informed on outbound industry trends, competitor activities, and customer behavior to refine outbound strategies and identify new opportunities.
- Cross-functional Collaboration: Work closely with sales, marketing, and product teams to ensure seamless integration of outbound efforts with other demand-generation activities, ensuring alignment in messaging and targeting.

**This job is for you if**:

- You have at least 5 years of experience in leading outbound lead generation and managing outbound teams, preferably in a B2B SaaS environment.
- Highly skilled in building and scaling outbound systems and workflow, with a proven track record of delivering successful automated strategies.
- You are tech-savy, understanding of edge cases, Python scripts, APIs, a plus
- You possess a strong data-driven mindset and can analyze outbound performance metrics to drive continuous improvement.
- You are innovative, proactive, and constantly seeking new ways to scale demand.
- You demonstrate exceptional leadership and team management capabilities, with experience mentoring and coaching sales teams.
- You are fluent in English, with experience working in a US-based market.

**What we have to offer**
- Be part of a fast-growing start-up, with a young and inspiring team ;
- Evolve in a stimulating and challenging environment with autonomy ;
- A mixed and international (20+ different nationalities) team ;
- Incredible offices in the city of Gastronomy: Lyon
- Public transportation reimbursed ;
- Partial remote-friendly policy.
- Upfluence is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees._
- Version française
- Poste à temps plein - 35 heures/semaine
Basé à Lyon, France, ouvert au télétravail partiel
Salaire en fonction de l'expérience

**À propos d’Upfluence**
Upfluence développe et commercialise un logiciel de marketing d'influence à l'échelle mondiale. Notre logiciel permet aux marques et aux agences d'identifier et de contac

  • Director of B2B Outbound Marketing

    il y a 4 semaines

    Lyon, Auvergne-Rhône-Alpes, France Upfluence Temps plein

    About the RoleWe are seeking a highly skilled Director of B2B Outbound Marketing to join our team at Upfluence. As the driving force behind our company's outbound marketing efforts, you will be responsible for shaping, executing, and optimizing outbound lead generation strategies.Key ResponsibilitiesDevelop and execute innovative outbound sales strategies to...

  • Director of Outbound Marketing

    il y a 1 mois

    Lyon, Rhône, France Upfluence Temps plein

    Full-time position - 35 hours/weekBased in Lyon, France, open to partial remoteSalary depending on experienceAbout UpfluenceUpfluence helps its customers tell their stories with powerful tools dedicated to the creator economy and social commerce.Upfluence allows brands and agencies to collaborate with millions of social media creators and execute...

  • Director of Outbound Marketing

    il y a 1 mois

    Lyon, France Upfluence Temps plein

    Full-time position - 35 hours/weekBased in Lyon, France, open to partial remoteSalary depending on experienceAbout UpfluenceUpfluence helps its customers tell their stories with powerful tools dedicated to the creator economy and social commerce.Upfluence allows brands and agencies to collaborate with millions of social media creators and execute...

  • Sr. Outbound Marketing Manager

    Il y a 2 mois

    Lyon, France Upfluence Temps plein

    Full-time position - 35 hours/week_ - Based in Lyon, France, open to partial remote_ - Salary depending on experience_ **About Upfluence** Upfluence helps its customers tell their stories with powerful tools dedicated to the creator economy and social commerce. Upfluence allows brands and agencies to collaborate with millions of social media creators and...

  • Growth Marketing Intern

    Il y a 3 mois

    Lyon, France Upfluence Temps plein

    Stage rémunéré - 35h/semaine - Localisation: Lyon, France - Durée: 6 mois - Gratification de stage : 800€ **À propos d’Upfluence** Upfluence développe et commercialise dans le monde entier un logiciel de marketing d’influence et d’affiliation en mode SaaS. Notre plateforme permet aux marques et aux agences d’identifier et de contacter des...

  • Growth Marketing Intern

    Il y a 5 mois

    Lyon, France Upfluence Temps plein

    Stage rémunéré - 35h/semaine - Localisation: Lyon, France - Durée: 6 mois - Gratification de stage : 800€ **À propos d’Upfluence** Upfluence développe et commercialise dans le monde entier un logiciel de marketing d’influence et d’affiliation en mode SaaS. Notre plateforme permet aux marques et aux agences d’identifier et de contacter des...

  • Outbound Growth Automation Specialist

    il y a 4 semaines

    Lyon, Auvergne-Rhône-Alpes, France Upfluence Temps plein

    About the RoleAs an Outbound Growth Automation Intern, you will be part of a dynamic team at Upfluence, a fast-growing start-up in the influencer marketing software industry. Your mission will be to support the outbound strong growth worldwide, working hand-in-hand with our Head of Outbound.Your Key ResponsibilitiesYou will be responsible for automating the...

  • Outbound Growth Automation Intern

    Il y a 2 mois

    Lyon, France Upfluence Temps plein

    Paid Internship position - 35 hours/weekBased in Lyon, FranceStart date: ASAPDuration: 6 monthsMonthly pay: 800€About UpfluenceUpfluence develops and sells influencer marketing software worldwide. Our software allows brands and agencies to identify and contact millions of social influencers and bloggers at scale, as well as manage and analyze their...

  • Outbound Growth Automation Intern

    Il y a 2 mois

    Lyon, Rhône, France Upfluence Temps plein

    Paid Internship position - 35 hours/weekBased in Lyon, FranceStart date: ASAPDuration: 6 monthsMonthly pay: 800€About UpfluenceUpfluence develops and sells influencer marketing software worldwide. Our software allows brands and agencies to identify and contact millions of social influencers and bloggers at scale, as well as manage and analyze their...

  • Outbound Growth Automation Intern

    Il y a 3 mois

    Lyon, France Upfluence Temps plein

    Paid Internship position - 35 hours/week - Based in Lyon, France - Start date: ASAP - Duration: 6 months - Monthly pay: 800€ **About Upfluence** Upfluence develops and sells influencer marketing software worldwide. Our software allows brands and agencies to identify and contact millions of social influencers and bloggers at scale, as well as manage and...

  • Sales & Marketing Director - Acceleration Units

    Il y a 2 mois

    Lyon, France Nexans Temps plein

    **Lieu**:Lyon, 69, FR, 69007 - Hanover, DE, 30179 - Courbevoie, FR, 92400**Fonction**:Ventes**Type d'emploi**:Temps plein**Expérience requise**:Expérimenté - plus de 5 ans**N° de l'offre**:74779Sales & Marketing Director - Acceleration Units **VOUS INTÉGRER DANS L'ENTREPRISE** - Chez Nexans, notre vision globale est d'électrifier le futur. Au sein du...

  • Sales & Marketing Director (H/F)

    Il y a 6 mois

    Lyon, France Nexans Temps plein

    **Lieu**:Lyon, 69, FR, 69007 - Hanover, DE, 30179 - Courbevoie, FR, 92400**Fonction**:Ventes**Type d'emploi**:Temps plein**Expérience requise**:Expérimenté - plus de 5 ans**N° de l'offre**:74779Sales & Marketing Director H/F **VOUS INTÉGRER DANS L'ENTREPRISE** - Chez Nexans, notre vision globale est d'électrifier le futur. Au sein du Groupe, cela...

  • Responsable Développement Commercial Et Marketing

    Il y a 6 mois

    Lyon, France Zucchetti France Temps plein

    Le groupe **Zucchetti** est l’une des plus importantes entreprises Italienne dans le monde et le leader en Europe dans le domaine de l'édition de logiciel. Avec plus de **8 000 employés**, un réseau de distribution national dépassant **1 650 partenaires** **en Italie** et **350 dans le monde entier** et plus de **700 000 clients**, le groupe a...

  • Director Ebusiness

    Il y a 2 mois

    Lyon, France Nexans Temps plein

    **Lieu**:Lyon, 69, FR, 69007**Fonction**:Technique**Type d'emploi**:Temps plein**Expérience requise**:Expérimenté - plus de 5 ans**N° de l'offre**:76408Director eBusiness & Digital Marketing - Nexans est un acteur mondial de la transition énergétique. Notre raison d’être : ELECTRIFY THE FUTURE.- VOUS- Nous sommes à la recherche d’un Directeur...

  • Director eBusiness

    il y a 1 mois

    Lyon, France Nexans USA Inc Temps plein

    Sélectionnez la fréquence (en jours) de réception d’une alerte :Expérience requise: Expérimenté - plus de 5 ansN° de l'offre: 76408Nexans est un acteur mondial de la transition énergétique. Notre raison d’être : ELECTRIFY THE FUTURE.Nous sommes à la recherche d’un Directeur eBusiness & Digital Marketing sur notre site Nexans de Lyon (69007)....

  • Commercial Director

    il y a 1 mois

    Lyon, Auvergne-Rhône-Alpes, France Le Lab' des Énergies Temps plein

    Présentation du Poste :Le Lab' des Énergies, un leader innovant du conseil et du courtage en énergie B2B, recherche un Commercial Director (BtoB) pour soutenir sa stratégie de croissance.Avec une expérience avérée dans le secteur du courtage en énergie, vous serez un acteur clé de notre développement commercial. Vous piloterez l'ensemble des...

  • Global Commercial Excellence Director

    Il y a 5 mois

    Lyon, France bioMérieux Temps plein

    **Global Commercial Excellence Director M/F/NB**: Location: Marcy l'Etoile, France Position Type: Unfixed Term Job Function: Executive/Strategy & Business Development bioMérieux S.A. Global Commercial Excellence Director M/F/NB As a key member of the Commercial Operations Excellence Leadership Team, the Global Director for Direct Market will be...

  • Growth Manager

    Il y a 6 mois

    Lyon 9e, France Neocamino Temps plein

    **Qui sont-ils ?** **Neocamino vibre pour la réussite digitale des entrepreneurs, petites et moyennes entreprises !** L’ambition de l’entreprise est **d’aider plus d’entrepreneurs & chefs d’entreprises à se lancer et se développer de manière durable,** en maîtrisant les techniques modernes du digital. Ils transforment la manière dont les...

  • Marketing Manager Acquisition France

    Il y a 2 mois

    Lyon, France Hardis Group Temps plein

    **Détails de l'offre**: Type de contrat : CDI Situation géographique : Lyon Métier : Marketing/ Communication **Résumé du poste**: **Rejoignez une équipe marketing passionnée, dynamique et solidaire, et un éditeur de solutions logicielles Supply Chain leader dans son domaine.** Chez Reflex Logistics Solutions, entité de Hardis Group, notre...

  • Emea Marketing North Eu

    Il y a 6 mois

    Lyon, France Maxeon Temps plein

    Powering Positive Change In a world of constant change, the only way to make a meaningful impact is to stay ahead of the curve. That’s why at Maxeon Solar Technologies we’ve been pushing the boundaries of solar innovation every day for 35 years - from the very edge of outer space to countless rooftops below. Our highly advanced solar products are...