Central Marketing Senior Brand Manager
il y a 1 semaine
At Perrigo, we are driven by our mission to **_Makes Lives Better Through Trusted Health and Wellness Solutions, Accessible to All_**. We are proud to be a Top 10 player in the European Consumer Self-Care market and the largest U.S. store brand provider of over the counter and infant formula. Dedicated to providing **_The Best Self-Care for Everyone_**, we are the people behind the brands you trust. We are Opill®, Compeed®, Solpadeine®, NiQuitin®, ACO®, and many more. **We Are Perrigo**. We are committed to enhancing the wellbeing of our colleagues and consumers alike. We pride ourselves on fostering an inclusive, collaborative culture where each person can experience a sense of belonging.
Join us on our One Perrigo journey as we evolve to a blended-branded business to win in self-care.
**Description Overview**:
Are you naturally curious by nature, proactive and passionate about Medical Marketing? We are hiring an experienced Central Marketing Senior Brand Manager to work on a key strategic global category in one of our European Head Offices.
**Scope of the Role**:
- Be the brand lead, coordinating and influencing the cross-functional team & senior management stakeholders.
- Develop 5Y category strategy to define a clear growth roadmap with a consumer first approach (product innovation, go to market strategy, activations platform,..)
- Anticipate consumer trends, competition & new regulations and how these fit into our growth strategy roadmap.
- Actively collaborate with top tier countries across Europe
- Define and execute innovation pipeline (concept, research and development)
- Lead execution of activation toolkits (TVC, digital, POS, ), with the right consumer insights & touchpoints in partnership with top tier countries.
- Report, track, learn & suggest improvements by analysing the impact on sales of marketing actions.
- Take full P&L ownership including A&P management and optimisation.
**Experience Required**:
- Leadership skills with a proven record as a strategic thinker and equally the ability to execute with excellence
- Stakeholder management skills able to influence peers, leadership, exec and local teams
- Proven track record in generating growth through creative thinking, NPD management and 4Ps excellence.
- A strong drive for results, can do attitude and performance tracking
- Analytical skills and ability to build KPIs
- Moderate travel: 20-30% of the time
- Advanced English
- Experience analysing market data (IQVIA, Nielsen, IRI, ) & financials (P&L ownership)
- 8 years + experience, preferably in Healthcare, OTC or FMCG and someone who loves to roll up their sleeves and lead by example.
**Benefits**
We believe our people are our greatest asset. Alongside competitive compensation, we offer benefits tailored to supporting you and your family, as well as career development opportunities to ensure you feel valued and supported, both professionally and personally.
Find out more about **Total Rewards** at Perrigo.
**Hybrid Working Approach**
We love our offices and the setting they provide for in-person collaboration and celebration. But we also appreciate the opportunity to work remotely can energise you too, so we promote flexibility with the ability to work two days a week from home in many roles.
We are proud to be included in the Forbes list of "America's Best Employers by State 2024". Find out more **here**
- We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or other characteristics protected by law. Our full Equal Employment Opportunity and Affirmative Action Policy Statement is available on our main career site in English and Spanish and will be provided in other accessible forms for persons with disabilities. #DIV #weareperrigo_
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