Stage/internship Global Influencer Marketing
il y a 2 semaines
STAGE/INTERNSHIP
GLOBAL INFLUENCER MARKETING ASSISTANT - Hugo Boss
6 months starting July 2024
COTY is looking for its next Global Influencer Marketing Assistant to join the fantastic Global team of Hugo Boss Parfums. If you wish to work in such a thriving environment, along talented, collaborative & passionate people, this is your call
RESPONSIBILITIES
As the Global Influencer Marketing Assistant, your role is to support the PR & IM team in building and coordinating the PR & Influence strategies for Hugo Boss fragrances worldwide.
This role supports the team in building the earned marketing strategy to drive brand awareness and visibility worldwide on Hugo Boss. The intern will also help lead local implementation of PR/IM strategies, working closely with the markets to strengthen the relationships.
**Your main focus**:
INFLUENCE MARKETING Regular competitive monitoring in the beauty, fashion, and lifestyle sectors Assistance in developing global influencer strategies and activations meeting local needs Management of influencer databases/profile searches through Traackr, Tagger platforms Help in designing creative initiatives targeting influencers Analysis of results based on relevant Key Performance Indicators (KPIs)
PRESS Assistance in developing communication tools (press kit, press releases, webmailing) Compilation of press reviews
**EVENT Assistance in executing international events**: participation in agency briefings, coordination with markets, project management Coordination of local events
COORDINATION Coordination of external service providers (PR agencies, creative agencies, freelancers, suppliers, etc.) Monitoring each launch: operational follow-up on organization (logistics, orders, etc.), coordination with markets
Working for Coty means working for one of the world’s largest beauty companies with an iconic portfolio of brands across fragrance, color cosmetics, skincare, and body care. The Group fosters values of authenticity, audacity & excellence. “Together we unleash every vision of beauty”
The team consists of an Influence Marketing Director and two PR & Influence Managers, supported by the new Global Influencer Marketing Assistant. This role requires the ability to work closely with direct manager based in Paris offices, and to liaise and communicate internally with various departments, such as Marketing, Media & Digital teams, DTC teams on top of key license contacts. Working in the team, you will feel part of the amazing Hugo Boss Fragrances family and much more.
YOU ARE A COTY FIT
You like to create, think of innovative ways and exchange ideas in a challenging but caring environment. As an experienced Global Influencer Marketing Assistant, you love switching among projects and you get energy from working in a fast-paced, diverse and international environment. Other than that, you are/have:
Proficiency in Microsoft Office (mainly Powerpoint & Excel) Great aesthetics & analytical skills (post-campaign reporting) Creative, digital/social media savvy talent Both proactive and reactive,
An internship agreement provided by your school is mandatory.
**Qualifications**:
**Available 6 months starting July 2024 Minimum Education Level**: Bac +4/5, Business school (or on track to graduate) in Marketing, Communication, or Luxury management - Communication schools too. Minimum Years and Area of Experience: 1-2 previous internships / work experience Required Language Proficiency: Fluent in English (& French ideally but not mandatory) Licenses or Certifications: eligible to work in France
**BENEFITS**:
A salary that matches your knowledge and experience
Meal vouchers
50% transportation refund
Access to the COTY shop with preferential rates on COTY products
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