Global Commercial Efficiency Project Manager
Il y a 6 mois
Company Description
"Why work for Accor?
We are far more than a worldwide leader. We welcome you as you are and you can find a job and brand that matches your personality. We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your journey with us, you can continue to explore Accor’s limitless possibilities.
Do what you love, care for the world, dare to challenge the status quo #BELIMITLESS"
**Job Description**:
As the Global Commercial Efficiency Project Manager within the E-Commerce Commercial Efficiency & E Commerce experience team, your primary mission is to enhance the e-commerce commercial strategy efficiency, to increase online sales on direct channels. You will collaborate closely with various teams, including the Digital Factory, global Revenue Management, E-Commerce & Customer Engagement teams, business units (BUs), and digital partners/suppliers.
Your role will involve optimizing price competitiveness, identifying, and developing business cases for e-commerce commercial enhancements and solutions, contributing to product evolution by directing A/B testing.
Your responsibilities include:
- Identify commercial evolution opportunities and develop business cases to enhance e-commerce capabilities, driving continuous improvement and innovation in online direct sales.
- Stay updated on industry trends and emerging strategies associated with commercial efficiency.
- Collaborate with digital partners and suppliers to ensure proper implementation of solutions.
Your tasks
- Conduct market research and competitor analysis to identify pricing trends and opportunities.
- Monitor & support, consolidate price competitiveness action across regions & BUs.
- Coordinate Global offer strategy & roll out with key stakeholders
- Lead APP committee by supporting actions plan & ensure delivery
- Develop business cases for implementing enhancements and present them to stakeholders.
- Collaborate with the Digital Business Factory (DBF) to prioritize and execute the strategic e-commerce projects roadmap.
- Monitor and analyze the impact of implemented solutions, making data-driven adjustments as needed.
- Conduct regular analysis of booking typology, member rate usage, promotion efficiency, and conversion rates on direct channels.
- Identify areas for improvement and propose strategies to increase conversion rates and overall performance.
- Collaborate with cross-functional teams to implement changes and measure their effectiveness.
- Monitor the e-commerce landscape, keeping abreast of industry trends, new technologies, and best practices.
- Proactively propose innovative ideas and solutions to enhance online sales channels.
- Work closely with external digital partners and suppliers to ensure the proper implementation of e-commerce solutions.
- Provide insights and recommendations for product development based on market trends and customer feedback.
- Participate in A/B testing initiatives to evaluate the impact of new features or changes by defining testing parameters and analyze results.
**Qualifications**:
**Qualifications**:
We would be delighted to meet you if:
- You have a genuine interest in e-commerce activities, combining a keen understanding of e-commerce strategies with performance monitoring.
- You have the ability to rally and prioritize with internal stakeholders and clients to ensure the successful development and visibility of actions.
- You have project management experience and can effectively manage multiple projects simultaneously.
- You have significant experience in E-Retail or E-Commerce in the hospitality, distribution.
**Experience**:
- You have significant experience in E-Retail or E-Commerce in the hospitality, distribution, or luxury sectors.
- You are comfortable in complex international environments that evolve rapidly.
**Education**:
- You hold a higher education degree (Bachelor's +5) from a business school or equivalent, with a specialization in Digital and/or Marketing/Commerce.
Languages:
- You are fluent in French and English.
**Skills**:
- You have a strong interest in e-commerce, digital, new technologies, as well as a deep sensitivity to the tourism sector.
- You enjoy challenging results and have a continuous improvement mindset.
- Strong analytical and synthesis abilities, translating quantitative analysis into actionable recommendations.
- Autonomous and entrepreneurial, you can navigate within an organization undergoing digital transformation.
- You can establish quality relationships with various stakeholders while maximizing the achievement of your objectives.
- Excellent interpersonal skills, thriving in a team environment and cross-functional collaboration
Demonstrating a genuine interest E-Commerce activities, you will combine a keen understanding of E commerce strategies. You know how to rally and prioritize with your internal stakeholders and clients to ensure the successful development and visibil
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