Senior Product Marketing Manager
il y a 6 jours
As a Growth-Focused, Enterprise SaaS Product Marketing Manager (IC) you will bridge the gap between sales-driven enterprise growth and scalable, self-service adoption. You will craft compelling messaging, drive go-to-market execution, optimize product-led onboarding, and enable sales teams with the right tools to sell efficiently.You will work closely with Product, Growth, Sales, and Client Success to ensure our value proposition resonates across different buyer personas, from enterprise procurement teams to mid-market users engaging in self-service onboarding.Type of contract: Full-time, permanentLocation: Remote, based in EuropeWe have a 3 steps recruitment process for this role:1. Cultural Fit Interview with Head of People2. Live scenario and Interview with Product Lead3. Final Interview with COOOptimize onboarding, in-app messaging, and user journeys for self-service adoption.Develop freemium models, trials, and upgrade paths to boost activation.Analyze funnel metrics and product usage to refine engagement strategies.Improve lead scoring to route high-intent users between self-serve and enterprise sales.Support persona-based marketing campaigns with demand gen teams.Craft messaging and value propositions for self-serve users and enterprise buyers.Lead product launches and align with Sales, Product, and Marketing.Continuously refine market positioning for enterprise credibility and self-service ease.Use analytics and A/B testing to optimize activation and self-serve adoption.Conduct competitive analysis to strengthen differentiation and market expansion.Work with Client Success to drive retention, upsell, and expansion strategies.Requirements4-8 years of experience in B2B SaaS Product Marketing , preferably in a growth-oriented or self-service SaaS model .Strong expertise in growth funnels, PLG (Product-Led Growth), and SaaS onboarding optimization .Experience working on self-serve onboarding models, freemium strategies, or expansion revenue initiatives .Proven track record of GTM strategy execution, sales enablement, and demand generation collaboration .Data-driven mindset—comfortable with product analytics tools (Mixpanel, Amplitude), CRM (Salesforce, HubSpot), and A/B testing frameworks .Exceptional storytelling and positioning skills , with the ability to communicate complex value propositions simply.Bonus PointsExperience in Martech, Adtech, CPG SaaS, or Enterprise Trade Marketing SaaS .Background in subscription models, user segmentation, or SaaS pricing strategies .Hands-on experience optimizing self-serve conversion and customer expansion efforts . #J-18808-Ljbffr
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Senior Product Marketing Manager
il y a 6 jours
Paris, France Scaleway SAS Temps pleinOUR STORY 🇪🇺 Join Scaleway and shape the sovereign cloud of tomorrow ! Since 1999, we have been designing secure, sustainable infrastructures aimed at supporting the most ambitious companies. Historically known for our dedicated servers (Dedibox), we made a strategic shift to cloud computing in 2015. Staying true to our principles of simplicity,...
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Senior Product Marketing Manager
il y a 2 semaines
Paris, France swan.io Temps plein**About**: Swan is Europe’s embedded banking specialist. We empower software companies to embed banking features like accounts, cards, and payments directly into their products, under their own brand.Swan processes over €1.5 billion in monthly transactions for more than 150 companies—like Pennylane, Indy, Agicap, Libeo, and Lucca. Founded in 2019, the...
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Senior Product Marketing Manager
il y a 5 jours
Paris, France Payplug Temps pleinPayplug est la solution de paiement française pensée pour les commerçants, e-commerçants de toutes tailles et fintechs. Avec notre plateforme technologique de pointe, nos outils dédiés à la conversion et notre maîtrise unique de la chaîne de paiement, nous vous invitons à viser le meilleur, et plus encore. Payplug, c’est une équipe de 350...
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Senior Product Marketing Manager
il y a 1 semaine
Paris, Île-de-France Scaleway Temps pleinOUR STORY: Join Scaleway and shape the sovereign cloud of tomorrow Since 1999, we have been designing secure, sustainable infrastructures aimed at supporting the most ambitious companies. Historically known for our dedicated servers (Dedibox), we made a strategic shift to cloud computing in 2015. Staying true to our principles of simplicity, flexibility,...
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Senior Product Marketing Manager
il y a 1 semaine
Paris, Île-de-France Scaleway Temps pleinOUR STORY:Join Scaleway and shape the sovereign cloud of tomorrow Since 1999, we have been designing secure, sustainable infrastructures aimed at supporting the most ambitious companies.Historically known for our dedicated servers (Dedibox), we made a strategic shift to cloud computing in 2015. Staying true to our principles of simplicity, flexibility, and...
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Senior Product Marketing Manager
il y a 4 jours
Paris, Île-de-France Aircall Temps pleinAircall is a unicorn AI-powered customer communications platform used by 22,000+ companies worldwide to drive revenue, faster resolutions, and scale. We're redefining what a customer communications platform can be—by combining voice, SMS, WhatsApp, and AI into one seamless workspace.Our momentum comes from a simple but powerful idea: help every...
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Senior Product Marketing Manager
il y a 3 jours
Paris, Île-de-France Aircall Temps pleinAircall is a unicorn AI-powered customer communications platform used by 22,000+ companies worldwide to drive revenue, faster resolutions, and scale. We're redefining what a customer communications platform can be—by combining voice, SMS, WhatsApp, and AI into one seamless workspace. Our momentum comes from a simple but powerful idea: help every...
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Senior Product Marketing Manager
il y a 1 semaine
Paris, Île-de-France Scaleway Temps pleinOUR STORY: Join Scaleway and shape the sovereign cloud of tomorrow Since 1999, we have been designing secure, sustainable infrastructures aimed at supporting the most ambitious companies.Historically known for our dedicated servers (Dedibox), we made a strategic shift to cloud computing in 2015. Staying true to our principles of simplicity, flexibility, and...
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Product Marketing Manager
il y a 6 jours
Paris, France Intersec Group Temps pleinJoin to apply for the Product Marketing Manager role at Intersec GroupJoin to apply for the Product Marketing Manager role at Intersec GroupGet AI-powered advice on this job and more exclusive features.Intersec is not only a fast data software vendor specializing in location intelligence, but also a human and technological adventure, driven by passionate 150...
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Senior Product Marketing Manager, B2B
il y a 2 jours
Paris, France Mistral AI Temps pleinJoin to apply for the Senior Product Marketing Manager, B2B role at Mistral AI About Mistral At Mistral AI, we believe in the power of AI to simplify tasks, save time, and enhance learning and creativity. Our technology is designed to integrate seamlessly into daily working life. We democratize AI through high-performance, optimized, open-source and...
