Senior Product Marketing Manager
il y a 2 semaines
As a Growth-Focused, Enterprise SaaS Product Marketing Manager (IC) you will bridge the gap between sales-driven enterprise growth and scalable, self-service adoption. You will craft compelling messaging, drive go-to-market execution, optimize product-led onboarding, and enable sales teams with the right tools to sell efficiently.You will work closely with Product, Growth, Sales, and Client Success to ensure our value proposition resonates across different buyer personas, from enterprise procurement teams to mid-market users engaging in self-service onboarding.Type of contract: Full-time, permanentLocation: Remote, based in EuropeWe have a 3 steps recruitment process for this role:1. Cultural Fit Interview with Head of People2. Live scenario and Interview with Product Lead3. Final Interview with COOOptimize onboarding, in-app messaging, and user journeys for self-service adoption.Develop freemium models, trials, and upgrade paths to boost activation.Analyze funnel metrics and product usage to refine engagement strategies.Improve lead scoring to route high-intent users between self-serve and enterprise sales.Support persona-based marketing campaigns with demand gen teams.Craft messaging and value propositions for self-serve users and enterprise buyers.Lead product launches and align with Sales, Product, and Marketing.Continuously refine market positioning for enterprise credibility and self-service ease.Use analytics and A/B testing to optimize activation and self-serve adoption.Conduct competitive analysis to strengthen differentiation and market expansion.Work with Client Success to drive retention, upsell, and expansion strategies.Requirements4-8 years of experience in B2B SaaS Product Marketing , preferably in a growth-oriented or self-service SaaS model .Strong expertise in growth funnels, PLG (Product-Led Growth), and SaaS onboarding optimization .Experience working on self-serve onboarding models, freemium strategies, or expansion revenue initiatives .Proven track record of GTM strategy execution, sales enablement, and demand generation collaboration .Data-driven mindset—comfortable with product analytics tools (Mixpanel, Amplitude), CRM (Salesforce, HubSpot), and A/B testing frameworks .Exceptional storytelling and positioning skills , with the ability to communicate complex value propositions simply.Bonus PointsExperience in Martech, Adtech, CPG SaaS, or Enterprise Trade Marketing SaaS .Background in subscription models, user segmentation, or SaaS pricing strategies .Hands-on experience optimizing self-serve conversion and customer expansion efforts . #J-18808-Ljbffr
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Senior Product Marketing Manager, FP&A
il y a 2 semaines
Paris, France Pigment Temps pleinA leading SaaS company in Paris is seeking a Senior Manager, Product & Solutions Marketing to lead the go-to-market strategy for key solution areas including Financial Planning & Analysis and Sales Performance Management. This role requires a seasoned product marketer with over 5 years of experience and strong strategic thinking, storytelling, and customer...
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Senior Product Marketing Manager
il y a 2 semaines
Paris, France Scaleway SAS Temps pleinOUR STORY 🇪🇺 Join Scaleway and shape the sovereign cloud of tomorrow ! Since 1999, we have been designing secure, sustainable infrastructures aimed at supporting the most ambitious companies. Historically known for our dedicated servers (Dedibox), we made a strategic shift to cloud computing in 2015. Staying true to our principles of simplicity,...
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Senior Product Marketing Manager, Enterprise products
il y a 2 semaines
Paris, France Mistral AI Temps pleinSenior Product Marketing Manager, Enterprise products – Mistral AI About Mistral At Mistral AI, we believe in the power of AI to simplify tasks, save time, and enhance learning and creativity. Our technology is designed to integrate seamlessly into daily working life. We democratize AI through high-performance, optimised, open-source, and cutting-edge...
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Senior Product Marketing Manager
il y a 2 semaines
Paris, France swan.io Temps plein**About**: Swan is Europe’s embedded banking specialist. We empower software companies to embed banking features like accounts, cards, and payments directly into their products, under their own brand.Swan processes over €1.5 billion in monthly transactions for more than 150 companies—like Pennylane, Indy, Agicap, Libeo, and Lucca. Founded in 2019, the...
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Senior Product Marketing Manager
il y a 3 jours
Paris, France Payplug Temps pleinPayplug est la solution de paiement française pensée pour les commerçants, e-commerçants de toutes tailles et fintechs. Avec notre plateforme technologique de pointe, nos outils dédiés à la conversion et notre maîtrise unique de la chaîne de paiement, nous vous invitons à viser le meilleur, et plus encore. Payplug, c’est une équipe de 350...
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Senior Product Marketing Manager
il y a 2 semaines
Paris, Île-de-France Scaleway Temps pleinOUR STORY:Join Scaleway and shape the sovereign cloud of tomorrow Since 1999, we have been designing secure, sustainable infrastructures aimed at supporting the most ambitious companies.Historically known for our dedicated servers (Dedibox), we made a strategic shift to cloud computing in 2015. Staying true to our principles of simplicity, flexibility, and...
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Senior Product Marketing Manager
il y a 7 jours
Paris, Île-de-France Aircall Temps pleinAircall is a unicorn AI-powered customer communications platform used by 22,000+ companies worldwide to drive revenue, faster resolutions, and scale. We're redefining what a customer communications platform can be—by combining voice, SMS, WhatsApp, and AI into one seamless workspace. Our momentum comes from a simple but powerful idea: help every...
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Senior Product Marketing Manager
il y a 1 semaine
Paris, Île-de-France Aircall Temps pleinAircall is a unicorn AI-powered customer communications platform used by 22,000+ companies worldwide to drive revenue, faster resolutions, and scale. We're redefining what a customer communications platform can be—by combining voice, SMS, WhatsApp, and AI into one seamless workspace.Our momentum comes from a simple but powerful idea: help every...
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Senior Product Manager
il y a 1 semaine
Paris, France Didomi Temps pleinAs a Senior Product Manager at Didomi, you will be part of a feature squad and collaborate closely with the Product Manager, Product Designers, the Product Marketing Manager, and Engineers to maximize the value delivered to our users. In this role, your technical expertise will be critical, as our squad relies heavily on support from a Product Manager with...
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Senior Product Marketing Manager
il y a 2 semaines
Paris, Île-de-France Scaleway Temps pleinOUR STORY: Join Scaleway and shape the sovereign cloud of tomorrow Since 1999, we have been designing secure, sustainable infrastructures aimed at supporting the most ambitious companies.Historically known for our dedicated servers (Dedibox), we made a strategic shift to cloud computing in 2015. Staying true to our principles of simplicity, flexibility, and...
