Marketing Automation Specialist
il y a 7 heures
Bizzdesign is looking for a Marketing Automation Specialist to join our international Marketing Operations team. This is a strategic role for a technically strong marketing professional who can architect and scale automation across regions, ensuring campaign excellence, data integrity, and measurable growth impact.Bizzdesign is a global SaaS leader in Enterprise Architecture and Strategic Portfolio Management. For more than 25 years, we’ve enabled the world’s largest organizations including Fortune 500 companies to make smarter decisions and drive transformation with confidence.Headquartered in Enschede (Netherlands), and now strengthened by our acquisitions of Alfabet and MEGA International, Bizzdesign is a fast-growing team of 600+ professionals across 19 countries and 32 nationalities, working together to shape the future of enterprise transformation.Our CultureAt Bizzdesign, we value trust over control, outcomes over hierarchy, and initiative over politics. You’ll work in a high-performing and intellectually curious environment where autonomy is expected, decisions are data-driven, and ideas move fast to execution. If you thrive in global, high-accountability teams and enjoy building systems that scale this is your place.The Role – What You’ll DoAs Marketing Automation Specialist, you will own and evolve our global marketing automation ecosystem. You will be responsible for engineering automated workflows, improving lead lifecycle management, and enhancing marketing performance through technology, data, and precision execution.You will:Own and administer Salesforce Account Engagement (Pardot) and related MarTech toolsBuild and optimize global lead lifecycle processes, nurturing flows, and scoring modelsEnsure data integrity, segmentation accuracy, and CRM alignment with SalesforceDesign complex, multi-step automated campaigns across personas, regions, and stagesDevelop progressive profiling strategies to improve funnel conversionImplement campaign attribution models to measure marketing ROI and pipeline impactPartner with Demand Generation teams to scale personalization through automationDefine data hygiene and governance standards across customer touchpointsBuild dashboards and campaign analytics using Salesforce, Power BI, and LookerTrain and support marketers across the globe in MarTech best practicesContinuously evaluate and integrate new MarTech capabilities (CDP, ABM, AI tools)About You – What You Bring7–10+ years of experience in B2B marketing automation, preferably in SaaSProven background in marketing funnel design, lead scoring, and pipeline conversionStrong understanding of CRM systems (Salesforce), data modeling, and 3rd-party integrationExperience with multi-region automation strategy across EMEA/NA/APACAdvanced Power BI or dashboarding skills preferredHands-on experience with B2B attribution models and campaign analyticsFamiliarity with ABM tools (Demandbase, 6sense, or Terminus) is a major advantageExceptional problem-solving skills with a systems-thinking mindsetFluent in English, French, and German (written and spoken)This role is built for someone who loves precision, automation, and impact, a strategic thinker who also enjoys building and optimizing at scale.Please submit your CV in English, as only this format will be reviewed.Are you ready to start building your future with us? #J-18808-Ljbffr
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