CRM Domain Lead

## CRM Domain Lead (Microsoft Dynamics 365)Postulerremote type: Hybridlocations: Massytime type: Temps pleinposted on: Offre publiée hierjob requisition id: R3140L‐Acoustics est le leader mondial des systèmes audio professionnels haut de gamme pour les événements live. Des artistes de renommée internationale en tournée, aux grands festivals de musique tous genres confondus, jusqu’aux cérémonies d’ouverture et de clôture des événements sportifs planétaires, nous sommes le choix de confiance des professionnels de l’événementiel qui exigent une fiabilité et une fidélité sonore absolues, spectacle après spectacle.
Conçus et fabriqués en Europe, et disponibles dans 80 pays à travers le monde, L‐Acoustics emploie plus de 1 300 personnes, dont 20 % des ressources sont dédiées à la R&D et à l’application. Nos produits sont conçus selon les normes professionnelles et durables les plus élevées, normes que nous continuons à définir et à faire progresser.
Building on its strong global growth and increasing operational complexity, L-Acoustics is accelerating its digital transformation to better support a customer-centric and data-driven organization.
Within this dynamic, the IT & Digital division, and specifically the Enterprise Applications Services team, acts as a strategic enabler, delivering robust, scalable, and integrated solutions across the Group’s core business domains.
As part of this ambition, the CRM ecosystem plays a critical role in connecting teams, enhancing customer engagement and driving commercial performance globally.
We are now looking for a global CRM Domain Lead (Microsoft Dynamics 365) to take full ownership of this domain and elevate it to the next level.
In this position, you will shape and drive the CRM vision, ensuring strong alignment between business priorities, digital capabilities, and enterprise architecture. You will play a key role in structuring, scaling, and optimizing our global CRM platform, delivering a seamless and high-value experience for users across regions.Your role and

responsibilities:
In this role, your missions will include:CRM Strategy & Roadmap Ownership:* Own the end-to-end management of the Microsoft Dynamics 365 CRM platform at a global level.
* Define and drive a clear, value-driven roadmap, aligned with business priorities and the overall IT & Digital strategy.
* Ensure strong alignment with enterprise architecture, data strategy, and core systems landscape.
* Position CRM as a key enabler of customer-centricity and business performance.Product & Delivery Leadership:* Act as CRM Product Owner, driving Agile practices across the domain.
* Own and prioritize the product backlog based on business value.
* Drive delivery execution (sprints, releases, roadmap planning, etc.) with internal teams and external partners.
* Ensure high-quality, scalable, and maintainable solutions through strong delivery standards.Business Partnership & Adoption:* Act as a trusted partner to global businessstakeholders (Sales, Customer Support, Business Development, Communications, and Education).
* Translate needs into efficient, scalable, and user-centric solutions.
* Challenge and optimize business processes with a value-driven mindset.
* Drive user adoption, engagement, and satisfaction across regions.Transformation & Continuous Improvement:* Lead CRM transformation initiatives to support evolving business needs.
* Drive continuous improvement of processes, tools, and ways of working.
* Maintain a continuous technology watch on Microsoft Dynamics 365 and Power Platform evolution, as well as industry best practices.
* Foster a product mindset and foster business autonomy via low-code solutions.Governance, Performance & Operations:* Define and enforce CRM governance frameworks (data quality, security, user access, standards, etc.).
* Ensure platform reliability, scalability, and performance, in collaboration with IT operations and other support teams.
* Monitor usage, adoption, and business KPIs.
* Drive platform performance optimization.

Your profile
and

skills:
Education &

Experience:
* Master’s degree in Business, Engineering, Information Systems, or equivalent.
* 5-8+ years of experience in CRM environments, ideally in international contexts.
* Proven track record in leading CRM initiatives, or transformation programs.
* Experience in complex, multi-entity, or global organizations is a strong plus.CRM & Technical Expertise:* Strong functional expertise in Microsoft Dynamics 365 CRM (Sales, Marketing and Customer Service modules).
* Good understanding of CRM architecture, integrations, and data flows.
* Experience with Microsoft Power Platform (Power Apps, Power Automate) is a plus.Delivery & Methodologies:* Experience working in Agile/product-oriented environments.
* Strong backlog management and priorization skills.
* Ability to drive projects with a hands-on and solution-oriented approach.Business & Leadership

Skills:
* Excellent communicatio