Marketing Operations Specialist

il y a 4 semaines


Toulouse, Occitanie, France airbus Temps plein
Job Title:

Marketing Operations Specialist

Job Description:

NAVBLUE is seeking a Marketing Operations Specialist to drive marketing operational efficiency initiatives while contributing to creative and portfolio marketing, to successfully support NAVBLUE's business targets and corporate objectives.

Main Responsibilities:

  • Portfolio marketing
  • Develop marketing messages, argumentation, and material for specific packages and transversal portfolio topics
  • Develop value assessment methodologies and material to demonstrate and promote the value generated by NAVBLUE products/services
  • Support portfolio roadmap communications
  • Creative marketing
  • Create and update content for corporate, internal, and external communication, under coordination with the Communication department: press releases, websites, blogs, social media, trade shows, and events and conferences
  • Contribute to the design and deployment of digital marketing strategies
  • Lead NAVBLUE Air, the internal NAVBLUE Operations Control Center for customer experience, set-up, and promotion worldwide
  • Support branding plan definition
  • Operational efficiency
    • Consolidate and provide the Marketing business requirements for the evolution of our Marketing and Commercial Office tools and processes (i.e., Market analytics, CRM)
    • Own, harmonize, and keep updated of the internal NAVBLUE product marketing library and templates (i.e., commercial offer template)
    • Benchmark within Airbus, within the industry, and other industries (research on innovative marketing practices, value-based pricing strategies, and methodologies)
    • Support internal processes definition (Go-to-market, Customer Feedback Loop)
  • Coordinate inputs within the marketing team for common deliverables such as Market forecasts, Operating Plans, etc.

Requirements:

  • Bachelor's Degree or equivalent training in Marketing
  • Minimum 3 years of work experience in Marketing is preferred
  • Previous experience with a major Flight Operations solutions provider and/or major airline is preferred
  • Must have official authorization to work in France

Key Skills:

  • Must work effectively with others in a team environment as well as work independently with little supervision, depending on the task at hand
  • Capable of understanding and using enterprise software solutions
  • Capable of demonstrating high-level product knowledge internally and to customers
  • Understanding of market trends in a fast-moving environment
  • Must possess strong presentation skills and be able to communicate professionally in written responses
  • Innovative and creative mindset
  • Fluent in English
  • Communication skills and effective interpersonal skills appropriate for interacting with customers and stakeholders at all levels of the organization
  • Competent in the use of the Google Workspace suite of products
  • Capable of understanding and learning to use enterprise software solutions such as Salesforce, Qlik Sense, LoopIO, and Cirium
  • Competent in SEO/SEM and Google Analytics

Travel Requirements:

  • Able to travel both domestically and internationally occasionally

This job requires an awareness of any potential compliance risks and a commitment to act with integrity, as the foundation for the Company's success, reputation, and sustainable growth.



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