Product Marketing Associate MFX

il y a 1 mois


Paris, Île-de-France Crossbeam Temps plein
About the Role

Crossbeam is seeking a skilled Product Marketing Associate to join our team. As a Product Marketing Associate, you will be responsible for maximizing the impact of our product and new features by developing clear messaging for users and internal teams.

Success will be measured by product adoption, usage, and revenue. You will be reporting to the Senior Product Marketing Associate.

Main Responsibilities:

  • Collaborate with the Marketing team to plan and execute external communication campaigns across multiple channels to drive product adoption and user acquisition.
  • Implement strategies to increase active users on the platform by utilizing in-app messaging, targeted email campaigns, and interactive product tours.
  • Develop clear and engaging content to inform external users about product updates, including feature announcements, how-to guides, and demo videos.
  • Provide internal teams with updated product decks, demos, and sales enablement tools to ensure they have the knowledge and resources needed to effectively communicate product value and close deals.

Requirements:

  • Previous internship experience in a fast-paced environment.
  • Familiarity with product and marketing concepts.
  • Excellent verbal and written communication skills.
  • Strong interpersonal skills.
  • Self-motivated with a strong propensity for action, results, and continuous improvement.
  • Exceptional organizational skills.

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