Marketing and Communication Manager

il y a 2 semaines


SaintJacquesdelaLande, Bretagne, France SERVICE RH Temps plein
Job Title: Marketing and Communication Manager

Key Responsibilities:
  • Develop and promote the organization's identity and visibility through strategic marketing initiatives
  • Utilize various online and offline channels to drive customer acquisition and retention
  • Coordinate media plans and implement effective communication strategies across multiple platforms
  • Collaborate with internal teams to develop and execute marketing campaigns
  • Create high-quality content and communication materials to engage target audiences
  • Organize and coordinate promotional events to increase brand awareness
  • Provide strategic guidance and support to senior leadership on marketing matters
  • Develop and implement brand communication guidelines and design tools
  • Conduct market research and analyze customer experiences to inform marketing decisions
  • Contribute to the development of the organization's employer brand
  • Manage the marketing budget and analyze ROI to measure the effectiveness of marketing initiatives

Requirements:
  • Proven experience in digital marketing and communication
  • Strong project and budget management skills
  • Managerial abilities and teamwork skills
  • Excellent English proficiency and writing skills
  • Proficiency in SEO, SEA, and digital marketing tools

About the Company:

Actual Group is a leading organization in the French job market, dedicated to providing employment solutions and support to individuals. With a strong focus on temporary work, recruitment, training, and support, the group aims to empower individuals through employment opportunities.

ESUP, a part of Actual Group, is a renowned higher education institution with multiple campuses across France, offering tailored programs to meet the needs of various industries.



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