Assistant Brand Activation CHD

il y a 3 semaines


RueilMalmaison, Île-de-France Heineken Temps plein
Assistant Brand Activation CHD

Rejoignez notre équipe de direction commerciale CHD pour travailler sur l'ensemble des marques du groupe Heineken. Vous serez impliqué(e) sur différents projets et aurez l'occasion de développer vos compétences en gestion et suivi des activations marques et points de vente.

Missions principales
  • Gestion et suivi des activations marques et points de vente (40%): Activation dans l'univers CHD, gestion du reporting des actions réalisées pour construire un bilan annuel, suivi opérationnel des moyens de visibilité premium sur les marques Gallia / Heineken/Desperados/Pélican /Affligem, accompagnement et développement des programmes digitaux.
  • Gestion et réflexion PLV/Outil de visibilité/Kit d'animation (30%): Coordination et animation du catalogue PLV (Publicité sur le Lieu de Vente), réflexion sur les outils de visibilité de nos innovations bières (veille, proposition d'activations), gestion de la création et du développement de kits d'animation (brief agence, suivi de production, communication et mise en place sur le terrain).
  • Aide à l'activité trade, promotionnelle et évènementielle distributeur CHD (10%): Coordination de la création des encarts promo des catalogues distributeur (relation avec le distributeur, marketing et agence de créa).
Vos atouts

Nous recherchons un(e) stagiaire assistant(e) brand activation CHD avec un niveau Bac+4/5, qui recherche un stage de 6 mois dès janvier 2025 et dispose idéalement d'une première expérience de stage en entreprise. Vous devez être dôté(e) d'un excellent relationnel, être organisé(e), curieux(se) et rigoureux(se), avoir une bonne maitrise de d'Excel (formules et macros) et maitriser l'anglais dans un contexte professionnel.

Nous sommes une entreprise qui allie professionnalisme, exigence et convivialité. Nous sommes leader du marché de la bière en France et nous rassemblons près de 1.400 collaborateurs autour de la production et de la commercialisation de bières prestigieuses. Nous sommes passionnés par notre travail et nous recherchons des personnes qui partagent nos valeurs et notre état d'esprit.


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