Brand Marketing Manager

il y a 3 semaines


Paris, Île-de-France Ixon Temps plein

About Ixon

Ixon is a global brand of motorcycling equipment that combines passion and expertise. We are proud to take stock of our progress and continue to innovate and improve our products and services.

Job Summary

We are seeking a Brand Marketing Manager to join our team in M'acon, France. As a key member of our Management team, you will be responsible for developing and implementing our marketing strategy to enhance the digital experience of our customers and reinforce our image and expertise in B2B and B2C.

Key Responsibilities

  • Develop and execute our brand roadmap, focusing on brand and product development to become the leading specialist in each segment of motorcycling equipment.
  • Partner with cross-functional teams to ensure marketing activities are aligned with overall business goals.
  • Lead our brand development through marketing evolution, starting from our key successes and foundations.
  • Manage operational marketing, including B2B, B2C, product launches, project management, customer care, after-sales services, and service support.
  • Develop and execute digital marketing strategies, including customer engagement, digital experience, and corporate design.
  • Communicate and collaborate with key stakeholders, cross-functional teams, and employees to ensure transparency, synergy, and alignment.
  • Plan and execute events, dealer activities, and merchandising activities to establish close relationships with partners and create opportunities.

Requirements

  • Proven expertise in global brand management and marketing strategy development.
  • Experience in B2B and B2C marketing, with a strong understanding of digital marketing channels and customer engagement.
  • Curiosity and creativity to produce tailored messages and multi-channel digital media.
  • Entrepreneurial spirit, ability to navigate in a dynamic environment, and excellent organizational skills.
  • Natural leadership and energy to implement new projects and inspire team members to meet deadlines with qualitative outputs.
  • Robust sense of ownership and analytical mindset to deliver expected return on investment.

What We Offer

We offer a stimulating and dynamic work environment, a passion for motorbikes and racing, and a commitment to innovation and excellence. We value people from all walks of life and offer an Employee Welcome Program to boost integration and team spirit.

How to Apply

If you think you are the right person to join Ixon as Brand Marketing Manager, we look forward to hearing from you. Please send a resume and cover letter to #J-18808-Ljbffr


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