Marketing Research Analyst

il y a 2 semaines


Lyon, Auvergne-Rhône-Alpes, France iscod alternance Temps plein

Become a Vital Part of a Leading Digital Learning Company

The ISCOD, a renowned name in Digital Learning training, is seeking a highly motivated Marketing Research Analyst to contribute to their partner company's success. This role offers a dynamic environment where you'll be actively involved in shaping the future of education through insightful research and analysis.

Your Responsibilities:

  • Conduct comprehensive business diagnostics to identify opportunities and challenges.
  • Design and execute both qualitative and quantitative studies to gather valuable market insights.
  • Explore emerging markets and identify potential growth avenues for the company.
  • Monitor competitors and technological advancements within the industry to stay ahead of the curve.
  • Engage with customers, understand their needs, and anticipate future demands.
  • Assess the economic and technical feasibility of new product ideas and initiatives.
  • Develop and implement strategies for intellectual property protection.
  • Contribute to the characterization and launch of innovative new products.
  • Collaborate on product/service development plans that align with market trends.
  • Assist in shaping marketing and commercial strategies to drive business growth.

Ideal Candidate Profile:

  • A highly motivated and results-oriented individual with a strong analytical mindset.
  • Proficient in utilizing computer tools, including CRM software and Microsoft Office Suite.
  • Excellent interpersonal and communication skills, enabling effective collaboration within a team environment.
  • A passion for learning and contributing to the success of a dynamic company.


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