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Content Marketing Manager

Il y a 2 mois


Paris, Île-de-France Amazon Temps plein
Job Summary

We are seeking a highly skilled Content Marketing Manager to join our Amazon Business EU team in London. As a key member of our marketing team, you will be responsible for creating and localizing marketing content for the French market, working closely with stakeholders to develop and align customer journeys with relevant content, campaigns, and initiatives.

Key Responsibilities
  1. Develop and manage marketing materials, including blogs, customer stories, videos, webinars, and event messaging, to increase engagement with prospects and customers across the buyer's journey.
  2. Collaborate with cross-functional teams to identify and package relevant marketing materials based on defined customer journey maps, with the objective of helping new customers progress through their procurement lifecycle.
  3. Apply content and product marketing best practices for each customer segment, identifying opportunities to improve the customer experience across multiple channels and teams.
  4. Build strong relationships with Global and Geo (North America, Europe, and Asia Pacific) Marketing teams to ensure efforts are aligned with other content strategies and objectives, including localizing Geo-relevant content.
  5. Provide clear, consistent, and frequent communication to stakeholders to ensure clarity on content activities, status, goals, and results.
About the Role

This is a unique opportunity to join a dynamic team at Amazon Business, where you will have the chance to develop and execute marketing strategies that drive business growth and customer engagement. As a Content Marketing Manager, you will be responsible for creating and localizing marketing content for the French market, working closely with stakeholders to develop and align customer journeys with relevant content, campaigns, and initiatives.

Requirements
  • 5+ years of professional non-internship marketing experience
  • Experience creating visual assets for digital, mobile, and social
  • Experience building, executing, and scaling cross-functional marketing programs
  • Business fluent in English and French
Preferred Qualifications
  • Experience in multi-territory campaign management
  • Experience in digital marketing and content production timelines and process
  • Experience building, executing, and scaling cross-functional programs or marketing campaigns from concept to completion
  • Experience managing or working within cross-functional marketing and creative teams
  • Basic knowledge of Salesforce and Pardot preferred