Digital Experience Manager

il y a 15 heures


Paris, Île-de-France AccorCorpo Temps plein
About the Role

We are seeking a highly skilled Senior Manager Digital Experience to join our Customer Experience & Engagement team. This is an exciting opportunity to be part of setting up a new path for Premium, Midscale & Economy brands in an international environment.

Key Responsibilities
  • Prioritize and define websites revamps and evolutions roadmap for brands across Premium, Midscale & Economy segments
  • Collect, challenge and prioritize evolutions needs from regions and brands
  • Manage timelines for execution of digital marketing deliverables and goals
  • Improve user experience based on data analysis, audiences and best practices
  • Lead transversal projects related to digital user experience
  • Monitor the performance and share reporting
Additional Responsibilities
  • Optimize customer journeys with full funnel approach
  • Contribute to implementing SEO optimizations
  • Contribute to improving e- merchandising with the support of the CRM Omnichannel Manager
  • Contribute to improving content quality and consistency
  • Identify and implement AB tests with the help of product teams / e-merchandisers to improve user experience
Requirements
  • At least 7 years' experience in Digital Marketing and eCommerce
  • Strong affinity and experience with brand marketing
  • Good interpersonal skills
  • Self-Starter
  • Analytical and results driven
  • Good knowledge of one or several CMS tools
  • Knowledge of digital activation channels: Media, Paid traffic, SEO, CRM
  • Strategic thinker
  • Fluent English

Estimated salary: $85,000 - $115,000 per year, depending on location and experience.


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