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Il y a 2 mois
We are seeking a highly skilled Event Marketing Manager to join our team at Notified. As an Event Marketing Manager, you will be responsible for planning and executing in-person events that create brand awareness, drive demand, educate customers, accelerate pipeline, and realize ROI.
Key Responsibilities- Collaborate with marketing leadership to develop and implement Notified's event marketing plan.
- Spearhead initiatives to meet objectives based on brand awareness, lead generation, customer retention and advocacy, and more.
- Plan, organize, and execute events, including identifying event goals, coordinating logistics, working with cross-functional and external teams, managing budgets, and reporting.
- Manage the execution of industry tradeshows, including identifying key events, managing event vendors, assisting with booth selection, installation and reconfiguration, compiling cost estimates, coordinating with internal teams supporting the event, maintaining pre- and post-show communication, and creating reports to track actual expenditures, etc. ensuring cost effectiveness and timelines are met.
- Manage and execute Notified customer events, including Customer Summit, Advisory Board, and regional events.
- Establish and maintain a professional relationship with various company vendors to ensure order specifications are correct and timelines are met.
- Collaborate with the design team to ensure event graphics and messaging accurately and creatively represent the Notified brand.
- Responsible for ordering and tracking event inventory including collateral, giveaways, etc.
- Analyze, track, and report on event ROI based on predetermined pipeline, revenue, and MQL metrics using CRM and other marketing tools.
- Negotiate and execute contracts for large- and small-scale events.
- Stay up-to-date with the latest event marketing trends, technologies, and strategies.
- Bachelor's degree required from an accredited college or university with major coursework in Marketing, Communications, Business Development or related field required.
- Equivalent work experience in a similar position may be substituted for educational requirements.
- A minimum of 3-5 years of experience in an event marketing role.
- Proven experience as an Event Marketing Manager, with a strong passion for creating customer experiences that wow.
- Demonstrated ability to manage budgets, timelines, and multiple projects simultaneously.
- Experience working with vendors and contractors to execute successful events.
- Excellent written and communication skills.
- Strong analytical skills and experience with event data analysis.
- Ability to work collaboratively with internal teams and external partners.
- Willingness to travel to support events.
