Senior Growth Marketing Manager

il y a 3 semaines


Paris, Île-de-France Go Electra Temps plein
About Electra

Electra is a pioneering company in the electric mobility sector, dedicated to making cities less polluted and quieter. Founded in 2021, we aim to shift usage towards electric mobility by tackling the main barrier: charging.

Our Mission

We are constantly innovating to make electric vehicle charging easier, with a network of fast charging stations and a maximally simplified user experience. Our teams are based in key locations across Europe, and we're proud to contribute to the energy transition in the region.

Job Description

We're seeking a Senior Growth Marketing Manager to join our team. As a key member of our marketing department, you will be responsible for implementing growth strategies to increase our user base, boost engagement, and maximize conversion.

Key Responsibilities
  • Develop and implement the overall strategy for paid acquisition of our app, working closely with an agency.
  • Design and operate all campaigns across platforms, including Google Ads, Meta Ads, and Google Maps.
  • Implement appropriate tracking of dashboards and KPIs to report on performance.
  • Collaborate with our creative studio to quickly iterate on content.
  • Adjust budget allocation and content to maximize conversion and ROI.
  • Experiment and define a 'test and learn' strategy to identify growth opportunities.
Requirements
  • 5 years of proven experience in user acquisition, growth marketing, and performance.
  • Expertise in Paid Ads and SEO.
  • Strong technical mindset, with experience working with software and data engineers.
  • Analytical and performance-oriented, with strong attention to detail.
  • Hacker mindset, with the ability to take initiatives to get the job done.
  • Ability to quickly adapt strategies based on market trends and analytical insights.
  • Strong organizational skills to manage multiple campaigns and initiatives simultaneously.
  • Excellent communication skills to coordinate with different teams and stakeholders.
What We Offer
  • An attractive fixed + variable package, evaluated and paid quarterly.
  • Modern offices in the 2nd arrondissement of Paris.
  • 2 remote working days per week.
  • Alan health insurance (50% covered by Electra).
  • Meal vouchers (Swile Card: €10/day, 50% covered).
  • 25 days of paid leave + 12 RTT days.
  • Collective agreement (SYNTEC: vacation bonus, exceptional leave days...).
  • A quarterly event with the entire Electra team.
  • CSE platform with many benefits (culture, sports...).
  • A great professional challenge in a fast-growing scale-up.


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