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Global Shopper Insights Manager

Il y a 2 mois


BoulogneBillancourt, Île-de-France General Mills Temps plein

**About the Role**

We are seeking a highly skilled Global Shopper Insights Manager to join our team at General Mills. As a key member of our Category and Shopper Insights team, you will be responsible for leading global insight and data analytics initiatives to drive business growth and inform strategic decisions.

**Key Responsibilities**

  • Lead and drive global insight on FMCG and categories, including inflation, price elasticity, market and consumer trends.
  • Support the understanding of new channels, including discounters, e-commerce, convenience, and out-of-home, and size business opportunities.
  • Conduct ad-hoc analysis on specific topics as needed.
  • Participate in the Market Acceleration team to launch relevant studies and animate their use.
  • Support teams for Nielsen briefings and other studies.
  • Leverage analysis capabilities to bring more autonomy and responsibility to teams.

**Internal and External Relationships**

  • Coordinate relationships with external vendors, including quarterly collaboration meetings, presentation organization, site facilitation, and training.
  • Challenge providers to deliver accurate studies at the best cost.
  • Coordinate locally launched studies by the regional team.
  • Manage the Shopper Insight budget.

**Tools and Analysis**

  • Update weekly reports.
  • Update monthly reports and provide monthly analysis.
  • Conduct quarterly updates at Comex on key facts and insights, fueling CBR.
  • Provide data for internal tools.
  • Transition with Nielsen's new tool and create new reports.
  • Have a strong knowledge of data tools (datasharing): what information, where.

**Requirements**

  • University or business school degree.
  • 5 years of relevant experience.
  • Ideal experience within panelists (IRI, Kantar, Nielsen).
  • Strong analytical skills and business acumen.

**Our Proposition**

  • Contract: fixed-term contract for maternity leave coverage.
  • Location: Boulogne-Billancourt.
  • Attractive salary package (fixed + bonus + interest/participation).