User Acquisition Strategist

il y a 3 semaines


Paris, Île-de-France Gameloft Temps plein
Job Title: User Acquisition Specialist

At Gameloft, we're looking for a talented User Acquisition Specialist to join our team. As a key member of our User Acquisition team, you will be responsible for driving high-quality user acquisition and revenue growth for our amazing games.

Key Responsibilities:
  • Develop and execute ambitious user acquisition strategies to grow the Gameloft business, aligning with global games business plans.
  • Collaborate closely with game production teams to plan and execute marketing actions, creating innovative marketing strategies per game.
  • Plan and operate advertising campaigns across performance growth channels, analyzing campaigns and optimizing for game goals.
  • Work with the local Creative team to produce UA ads and track performance via A/B testing.
  • Communicate regularly with studio and HQ management teams on plans, status, and challenges to meet objectives.
Requirements:
  • Detail-oriented and data-driven, with excellent verbal, written, and interpersonal skills.
  • Passionate about the gaming industry and motivated to deliver high-quality results.
  • Bachelor's or Master's degree in marketing or equivalent experience.
  • 1-2 years of experience managing performance marketing or UA campaigns, with gaming or mobile experience a plus.
  • Fluent English mandatory.

Please attach a resume in English to your application.


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