Conversion Rate Optimization Project Manager
il y a 3 semaines
Job Title: Conversion Rate Optimization Project Manager
Company: FBD INTERNATIONAL
Overview:
As a Conversion Rate Optimization Project Manager, you will play a pivotal role in enhancing the effectiveness of our online platforms. Your primary focus will be on improving the conversion rates across our digital assets. You will work in collaboration with multiple departments to analyze both qualitative and quantitative data, translating your findings into strategic recommendations that will inform management decisions and refine marketing initiatives.
- Examine user experiences and pinpoint areas for enhancement
- Create a strategic plan for optimization initiatives
- Implement and oversee testing processes to foster improvements
- Collaborate with internal teams and IT for seamless execution
- Present findings and strategies during CRO meetings
Qualifications:
- At least 5 years of experience in conversion rate optimization, project oversight, and A/B testing
- Background in digital marketing
- Proficient in English
Essential Skills:
- Expertise in online behavior analysis tools such as Content Square and Hotjar
- Familiarity with A/B testing platforms like AB Tasty and web analytics tools such as Piano analytics
- Understanding of front-end development languages (JavaScript, HTML, CSS)
Why Consider This Opportunity?
- Recognized as a Great Place to Work
- Attractive salary and performance-based bonus structure
- Comprehensive benefits package, including full family health insurance coverage
- Flexible telecommuting options
- Modern office environments in accessible locations
- Vibrant company culture with regular team-building activities
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