SEO Content Project Manager

il y a 3 semaines

IssylesMoulineaux, Île-de-France Accor Temps plein
Job Description

Accor is seeking a highly skilled SEO Content Project Manager to join our Global Digital Marketing team for Premium, Midscale & Economy brands. As a key member of our Customer Experience & Engagement department, you will play a crucial role in driving our commercial web direct strategy and vision.

Key Responsibilities
  • Support the VP Customer Experience & Engagement in providing SEO content guidance and strategy to the hubs
  • Be the Point of Contact to the SEO agency: write SEO briefs for Premium Midscale Economy brands, assess their recommendations and share internally
  • Share the SEO recommendations internally to the stakeholders in product and brand teams to influence the optimizations of the websites
  • Monitor the SEO performance for the PME brands
  • Challenge the results by proposing improvements, content creation initiatives and work streams
  • Develop a SEO mindset and share market benchmarking and monitoring
Requirements
  • Pursuing or recently completed a degree in Marketing, Communications, Business or a related field.
  • Knowledge of fundamental SEO principles, including on-page and off-page optimization.
  • Ability to analyze data and draw insights from tools like Google Analytics, Google Search Console, or other SEO tools.
  • Basic understanding of content creation, editing, and optimization for search engines.
  • Familiarity with keyword research tools and the ability to identify relevant keywords for content optimization as well as link building strategies
  • Awareness of technical SEO concepts, such as website structure, site speed optimization, and mobile responsiveness.
  • Strong written and verbal communication skills. The ability to communicate SEO concepts to non-technical stakeholders.
  • Willingness to learn and adapt to changes in SEO algorithms and industry best practices.
  • Ability to identify SEO issues and propose effective solutions.
  • Ability to collaborate with cross-functional teams, such as content creators, developers, and marketing teams.
  • Proactive and self-driven, able to take initiative and work independently on assigned tasks.
What We Offer
  • A real Work life balance :
  • Remote work :
  • For 'autonomous framework'
  • Work Everywhere :
  • Free access more than 500 hundred coworking space including in our own hospitality brand.
  • The ALL Heartists program

At Accor, we are committed to diversity and inclusion. We believe that our differences are what make us stronger and more innovative. We are an equal opportunities employer and welcome applications from all qualified candidates.

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