Paid Social Media Manager

il y a 4 jours


Paris, Île-de-France BYD FRANCE Temps plein
About the Role

The Marketing Department within BYD France is responsible for developing and implementing tailored marketing strategies to drive France performance and deliver results that drive business objectives. Our team works collaboratively to optimize brand visibility, increase market share, and drive business growth within the European market.

The Key Objectives and Responsibilities
  • Deliver social media plans for France marketing team
  • Optimize and report on all campaigns – sharing results with wider team
  • Work with creative team to ensure best practice creative is used
  • Assist with quarterly and annual planning of marketing budgets
The Key Results
  • Web traffic and leads driven by media campaigns
  • Increasing engagement and performance of social media campaigns
  • Improving brand awareness and image of BYD in the France
The Ideal Candidate

We are looking for a Paid Social expert, to lead the strategic and tactical execution of the paid social campaigns. You will ensure the paid social media strategy is executed, implementation and optimization goals are achieved, and client's targets are met as efficiently as possible. Campaigns will be a mix of branding and direct response. You will work with partners including Meta, Pinterest and TikTok.

Requirements
  • University Degree in Marketing, Sales, or commercial disciplines
  • Effective and fluent communicator in French and English
  • Excellent Microsoft office skills
  • Experience in social media planning and execution of 360 campaigns
  • Understanding of media market and key media owners, Meta and TikTok
  • Knowledge of current digital media landscape and ability to optimize performance campaigns
  • Customer-oriented mindset
  • Excellent communications and interpersonal skills
  • Able to prioritize and work proactively with efficient time management skills
  • Resilient and open-minded
  • Results-oriented. Ability to work to deadlines, hands-on approach, motivated to get results
  • Connected with our Mission and a more sustainable Future

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