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Global Brand Director
Il y a 2 mois
Sobi is seeking a highly skilled and experienced Global Brand Director to lead the Alprolix brand strategy and marketing efforts. As a key member of the Haemophilia Core Asset Team (CAT), you will be responsible for developing and executing a comprehensive brand strategy that drives business growth and improves patient outcomes.
Key Responsibilities:
- Develop and implement a global brand strategy that aligns with Sobi's overall business objectives and Haemophilia CAT goals.
- Lead cross-functional teams to launch and maintain Alprolix in various markets, ensuring timely and within-budget execution.
- Collaborate with external stakeholders, including KOLs, to establish a strong brand presence and drive business growth.
- Manage and control external expenses, promotions, and advertisements to maximize Sobi resources and stay within budget.
- Represent the commercial function in the CAT and work closely with peers to ensure synergies and tackle common obstacles.
- Liaise with Sanofi, commercialization partner, to maximize the potential of a global footprint.
Requirements:
- Proven experience in global pre-launch and launch activities in rare diseases, preferably Haematology.
- Strong brand management experience gained in global roles and/or leadership roles in marketing/commercial departments.
- Multi-stakeholder project management and leadership experience, delivering results on time and within budget.
- University degree level education – medical/science based.
- Experience in Life Cycle Management and ability to manage and coordinate external consultants and agencies.
- Demonstrable customer relationship management experience.
Desired Skills:
- Fluency in written and spoken English.
- Additional European language skills is an advantage.
- Proficient IT skills in PowerPoint, Excel, and Word.
- Adept in using MS Teams.
Personal Attributes:
- Cross-cultural awareness, effective communication, and team working skills.
- Flexible/agile with an ability to manage change, operate in an environment of ambiguity, and be solution-focused.
- Indirect leadership capabilities, ability to influence, motivate, and delegate without a direct leadership mandate.
- Project management experience.
- Excellent planning, organizing, and coordination skills.
- Demonstrate, embrace, and align with the company's values (Care, Ownership, Ambition, Urgency, and Partnership).
