Senior Director, Media Strategy Lead

il y a 1 mois

Paris, Île-de-France Jellyfish Temps plein
Job Description

Jellyfish is a global digital marketing agency that empowers clients to navigate their digital journey. We're seeking a Senior Director, Media Strategy to shape and drive strategic initiatives for our most important clients.

Key Responsibilities
  • Lead the strategic planning for Jellyfish's top-tier clients, developing integrated paid media and digital communication strategies that solve complex brand challenges.
  • Develop holistic, data-driven strategies that go beyond digital, demonstrating an understanding of the entire marketing ecosystem.
  • Be the strategic partner for senior client stakeholders, providing ongoing leadership and guidance to ensure we're achieving their business objectives and elevating their digital presence.
Business Development and RFPs
  • Lead the strategic response to high-stakes RFPs, working with business development teams to create compelling proposals that demonstrate Jellyfish's value proposition and innovative media solutions.
  • Bring visionary thinking to pitch meetings, influencing and guiding prospective clients with insights on the evolving digital landscape and how Jellyfish can lead their transformation.
  • Develop insightful, transformative strategies based on deep consumer understanding, category insights, and the latest research methodologies.
  • Work together with the market intelligence team to commission and analyze research, brand tracking, social listening, segmentation, and campaign analysis to ensure strategies are grounded in robust data.
Collaboration and Thought Leadership
  • Collaborate with media planning, creative, content, and data teams to provide a seamless and integrated approach that delivers on both strategic and business outcomes.
  • Inspire creativity by continuously monitoring market trends, audience behavior, and new opportunities across media, creative, and content, ensuring that Jellyfish remains a leader in digital-first solutions.
  • Serve as a strategic expert within Jellyfish Paris, actively participating in industry events and panels, and contributing to thought leadership pieces that position Jellyfish as a trusted advisor in the digital marketing landscape.
Performance Measurement and Optimisation
  • Define appropriate performance measurement frameworks for campaigns, ensuring indicators are aligned with client goals and establish processes for continuous optimisation and reporting.
  • Ensure that all strategic briefs are clear, consumer-focused, and actionable, with a focus on delivering measurable impact and aligning with broader team goals.
  • Help establish both communication and engagement with prospects, while also engaging senior clients to discuss strategy, business, or brand goals.

Jellyfish offers a unique work environment where we prioritize your growth, celebrate your contributions, and empower you to tailor your work environment to suit your needs.

We offer a loyalty salary increase on your Jellyfish anniversary, in addition to our company-wide annual bonus. You'll also enjoy flexible working hours, remote work options, and access to LinkedIn Learning with unlimited online courses.

We're committed to supporting our employees' well-being and offer 14 weeks of paid leave for primary caregivers and 4 weeks of paid leave for secondary caregivers. We also provide £1000 (or equivalent) towards courses for returning primary caregivers to support your transition back into work.

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