IT Service Marketing Specialist

il y a 2 semaines


Paris, Île-de-France Fujitsu Limited Temps plein
Marketing & Communications IT Services Specialist

We are seeking a highly skilled Marketing & Communications IT Services Specialist to join our team at Fujitsu Limited. As a key member of our marketing team, you will play a crucial role in building and engaging our customer base, creating effective campaigns to promote our long-term growth, and working closely with our sales team, business line managers, and other internal stakeholders.

Key Responsibilities:
  • Execute an effective marketing plan for Services
  • Lead generation programmes
  • Organising events
  • Creating content for each business unit's marketing campaign
  • Work closely with the sales team, business line managers and other internal stakeholders
  • Coordinate with external communications agencies
  • Create and execute lead generation programmes
  • Analyse data to determine campaign efficiency and create management reports on marketing campaign activity to follow up on KPI's
  • Adapt and implement the international marketing campaigns locally
  • Ensure best practice utilisation of CRM, marketing automation and marketing systems in France
Requirements:
  • Native French language skills and completely fluent in English
  • Digital aptness and experienced in editing and design creation - and writing SEO-optimised content
  • At least three years of digital B2B marketing and communications experience from the IT sector
  • Educated at Master level or equivalent


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