Go-to-Market Manager for Accounting and Financial Solutions

il y a 6 jours


Lyon, Auvergne-Rhône-Alpes, France Agicap Temps plein
Go-to-Market Strategy Development

As the Go-to-Market Manager for Accounting and Financial Solutions, you will be responsible for developing and executing the go-to-market strategy for our products. You will work closely with cross-functional teams including product management, marketing, sales, and customer success to ensure the successful launch and adoption of our products in the market.

Main Responsibilities
  • Coordinate with cross-functional teams to ensure a smooth product launch
  • Develop and maintain product positioning and messaging that resonates with the target audience
  • Develop pricing strategies to support product launches while remaining consistent with existing Agicap policy
  • Create sales collateral to support product launches
  • Train the sales team on product benefits, value proposition, and basic technical knowledge to support product launches
  • Benchmark competitors and their offerings to identify gaps and build battlecards along product launches
  • Monitor and report on acquisition/activation performance with systematic retrospectives

Requirements
  • Master's degree in business, marketing, or a related field
  • 2+ years of experience in accounting and/or a Saas accounting company
  • Strong analytical skills with the ability to interpret data and make strategic recommendations
  • Ability to work cross-functionally and lead teams to achieve common goals
  • Entrepreneurial spirit and strong ownership to lead end-to-end projects in autonomy
  • Advanced communication skills and ability to interact with multiple Teams
  • High level of exigence regarding all outputs
  • 'Doer' mindset, eager to test and learn by him / herself
  • Strong proactivity and willingness to try / dare new directions
  • Performance-driven and feedback collection mindset
  • Eagerness to discover and learn in permanence
  • Strong fit with Agicap four values: Impact, Excellence, Team player and Humility

Location and Benefits
  • In one of our international offices: Lyon, London, Berlin, Milan, Lisbon
  • Mostly on-site presence, some weekly remote days
  • Competitive salary and benefits package
  • Opportunity to work in a fast-paced and innovative environment
  • Career growth and development opportunities


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