Digital Marketing Performance Manager
il y a 3 semaines
We are seeking a highly skilled Digital Marketing Performance Manager to join our team at Pernod Ricard. As a key member of our Global Consumer Journey team, you will be responsible for driving the performance of our digital marketing campaigns and initiatives.
Key Responsibilities:- Define and monitor common digital marketing objectives (CDMO) for all Pernod Ricard affiliates, providing global direction and priorities in line with the group digital roadmap.
- Measure the results quarterly and provide strong insights and guidelines to improve through in-depth analytics across all topics.
- Be a transversal digital expert on all CDMO topics by working closely with each subject matter expert to drive overarching success and acceleration across the group.
- At least 5 years' experience in marketing analytics on digital marketing and/or media functions in an international environment.
- Strong experience in web and analytical tools (using, analyzing and potentially configuring, implementing): Google Analytics, Google Tag Manager, CMS (e.g. WordPress), Search Tools as SEMrush, reporting BI.
- Advanced Excel and proven data interpretation skills.
- Understanding of key martech tools in: CRM (Salesforce Marketing Cloud), Social/Media (FB Manager, Programmatic, Ad verification, Search, Social Listening tool…)
- Fluent in English, both written and verbally. French and other languages advantageous.
- Strong business and results-driven mindset and you are pragmatic, rational and curious, with a strong appetite for analytics.
- Strong stakeholder management experience - Ability to interact with multiple business and tech stakeholders at all levels.
- An outstanding and collaborative workplace that embodies our sharing & conviviality culture.
- The possibility to work from home (2 days a week).
- A very complete mutual insurance.
- An attractive compensation including profit-sharing.
- The possibility to train daily and grow in global Group holding various brands distributed across more than 160 markets.
Pernod Ricard values diversity and solidarity within its organization and in its relations with its stakeholders. Our recruitment methods focus on skills and we welcome all types of talent.
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