Marketing Manager

il y a 1 mois


Meudon, Île-de-France The MathWorks, Inc. (FR) Temps plein
Job Title: Marketing Manager

We are seeking a highly skilled Marketing Manager to join our team at The MathWorks, Inc. (FR). As a Marketing Manager, you will be responsible for developing and executing integrated marketing programs to support sales and business priorities.

Key Responsibilities:
  • Develop and implement marketing strategies to align with sales strategies for specific territories and industries.
  • Create integrated portfolios of programs and tactics tailored for the unique needs of sales territories.
  • Collaborate with local and international teams to develop, implement, and measure demand generation programs.
  • Develop and drive plans for PR, social selling, and influencer activities supporting sales and company priorities.
  • Work with internal teams to develop targeted and engaging content to be leveraged for awareness, lead generation, and prospecting.
Requirements:
  • Bachelor's degree and 6 years of professional work experience (or a master's degree and 3 years of professional work experience, or equivalent experience).
  • Very solid organizational and project management skills.
  • Experience partnering with senior sales teams comprised of sales, technical, and industry stakeholders.
  • Demonstrated ability to build and deliver multi-touch, integrated marketing programs.
  • Experience in program design and execution of a wide range of lead generating activities.
  • Natural business curiosity and appetite for learning about customer needs and workflows.
  • Strong analytical and reporting skills that leverage data for decision-making.
  • Team player with a proven ability to work effectively with cross-functional teams.
  • Fluent written and spoken French and English are essential.

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