Growth Marketing Manager

Company Description

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Company Name: Binance

**Job Description**:

- Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money.

Are you looking to be a part of the most influential company in the blockchain industry and contribute to the crypto-currency revolution that is changing the world?

Binance is looking for a Growth Marketing Manager
** with Ukrainian language** to partner with and support the growth of our key Product lines in
**Eastern Europe & Ukraine**. You will be tasked with expanding the user base of the assigned Product lines' product offering and services from both existing Binance users and from new users.

There are plenty of strategies to achieve this such as planning and executing creative marketing campaigns, customer segmentation for tailor made outreach, developing customer reward strategies, partnering with other internal products and external parties to offer exciting incentives to use the platform.

You will also work closely with the Product teams to offer suggestions for improving the product to ensure its rapid growth into the leading platforms in their field.
- Responsibilities:

- Work extensively with Data Dashboards to refine user experience and key metrics research
- Identify acquisition, retention, and commercial opportunities based on data, industry trends, and competitive environment
- Formulate product hypotheses and know how to test them
- Ideate, test, iterate, and optimize growth via paid acquisition, retargeting, and product optimizations across web and native-app growth channels
- Support and manage data requests from business stakeholders - can understand business change needs and assess the impact of those changes
- Manage and grow strategic marketing partner relationships, channel experimentation, audience messaging, and spend accountability
- Constantly work on new channels, creatives and other ideas for experimentation, optimization and acquisition growth
- Requirements:

- ** Ukrainian language as a MUST**:

- A professional with 3+ years of experience in analytics, preferably in a startup or tech/finance company
- Relevant acquisition marketing experience, preferably growing a significant mobile customer base leveraging experimentation
- Proven marketing management experience with strong ownership and emotional intelligence
- Experience in analytical and data visualization tools such as Tableau, Google Analytics, etc.
- Strong analytical and quantitative skills; experience using data and metrics to test theories, confirm assumptions, and measure success
- A passion for crypto and digital assets. We are trying to change an entire industry and it will take time. Passion is what gets you excited to come to work every morning
- Good business sense and logical thinking
- Ability to synthesize information and generalize the pattern
- Advanced in English, both written and oral

**Conditions**:

- ・ Competitive salary
- ・ Flexible working conditions
- ・ Flat organisation
- ・ Great Locations with a highly talented and international colleagues
- ・ Be a part of the exciting future of the crypto-currency revolution and work on the world's no.1 crypto-currency exchange

**About Binance**
- Binance Exchange is the leading crypto exchange by trading volume and users, with customers in over 180 countries and regions. Capable of processing more than 1.4 million orders per second, Binance is one of the fastest trading platforms in the world. The platform focuses on security, robustness, and execution speed—attracting enthusiasts and professional traders alike.