Brand Partnerships Manager, Fashion Performance

Sales Brand Partnerships Manager, Fashion Performance - Global Business Solutions - Paris **Location**: Paris Employment Type: Regular Job Code: A101409C **Responsibilities**: At TikTok, our Partnership Managers play a key role in shaping long-term collaborations with leading fashion brands across Europe. They act as trusted advisors, helping clients unlock the full potential of discovery commerce on our platform. By showcasing the power of TikTok’s innovative advertising solutions, they guide partners throughout the entire funnel - from brand storytelling to performance-driven growth. Our mission is to deliver measurable business outcomes while creating authentic, native experiences for our community. Partnership Managers develop deep, strategic relationships with brands, inspiring them to engage with culture, connect with audiences, and drive impact in ways only TikTok can enable. **Responsibilities**: - Drive business growth within the Fashion vertical, positioning TikTok as a key partner for the industry. - Identify and unlock new business opportunities, helping brands embrace the power of discovery commerce. - Lead and expand strategic client relationships, accelerating product adoption and scaling innovative solutions. - Deepen TikTok’s penetration within fashion brands by diversifying product usage across the funnel. - Act as an ambassador for TikTok in the market, shaping the platform’s external narrative within the Fashion industry. - Collaborate cross-functionally with product, marketing, operations, and legal teams to continuously improve client experience. - Analyse campaign performance and translate insights into actionable recommendations to maximise impact. **Qualifications**: **Minimum Qualifications**: - Proven track record of achieving and exceeding revenue goals. - Experience working directly with clients or agencies in the Fashion sector. - Strong understanding of the media and advertising landscape, with hands-on experience in digital and programmatic sales. - Ability to analyse campaign data, identify trends, and deliver clear strategic recommendations. - Fluency in French and English, both written and spoken. **Preferred Qualifications**: - Experience building persuasive presentations using industry insights and internal data. - Knowledge of self-serve advertising platforms, auction dynamics, and biddable media buying. - Strong network and proven ability to establish senior-level relationships (up to C-level) with fashion and luxury advertisers. - Expertise in digital performance marketing, with the ability to connect performance with brand storytelling. - Proactive, curious, and entrepreneurial mindset with the ability to thrive in a fast-paced, evolving environment. Job Information About TikTok TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo. Why Join Us Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect - and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day. We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us. Diversity & Inclusion TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.