Senior Product Marketing Manager

**L'entreprise** Give meaning to your career by shaping a sustainable future with mylight150. By joining our teams, you will have a real impact on the energy transition and actively contribute to our mission: making solar the primary energy source in Europe.**

mylight150, a manufacturer of future energy solutions, develops technologies and software for solar self-consumption and energy management. We are at the forefront of photovoltaics and electricity consumption control.

As a green electricity supplier to over 10,000 households, we develop tailored solutions to reduce home electricity bills by at least 50%. The group relies on a sales and distribution network to deliver our products to HVAC professionals and companies across France, Spain, Romania, and Switzerland.

With over 100 open positions in 2024, various career paths, and operations in 4 countries, we are seeking numerous talents. If you're looking to join a company with a positive impact, while thriving in a fast-growing environment (with €100 million raised in 2023), join us
**Description du poste**
Reporting to the Head of Product Marketing, the Product Marketing Manager is responsible for optimizing the long-term success of a portfolio of energy products and offerings.

S.he will work on optimizing the existing mylight150 range and enhancing it with new products (hardware/software) and offerings.

They will leverage mylight150’s greatest strength - being both a manufacturer, a software company and an energy provider - to build tomorrow’s offerings.

**Key Responsibilities**

**Market Intelligence**:

- Actively monitor the market and competition.
- Analyze data to adjust marketing strategies and maintain a competitive edge.

**Go-To-Market**:

- Segment and prioritize commercial targets.
- Refine product positioning.
- Define internal and external launch plans that optimize long-term success.

**Product Launch & Life Cycle**:

- Collaborate with product and development teams to refine new products.
- Ensure the continuous improvement of current products.

**Sales & Customer Success Enablement**:

- Support our sales teams by providing the tools and resources needed to effectively promote products and achieve sales goals.
- Assist our Customer Success teams in delivering on our promise to users.

**Evangelization**:

- Create content that reflects the value proposition of each product. Presentations, case studies, articles, videos - the choice is yours
- Collaborate with Communication and Growth Marketing teams to ensure message consistency across all channels.

**Roll-out Analysis**:

- Measure the effectiveness of launch and promotion initiatives.

**Profil recherché** Experience**
- 7+ years of experience in Product Marketing, Strategic Marketing or Complex Project Management, in an agile and demanding environment.
- Experience in the energy sector is a plus.

**Expertise**
- Competitive Analysis; Market Monitoring; Target Segmentation
- Product Positioning; Go-To-Market Strategies; Product Launches
- Product Lifecycle Management; Sales Support; Marketing Content Creation
- Cross-Team Collaboration; Performance Analysis; Continuous Product Optimization
- Fluent in French and English

**Soft Skills**
- Analytical Mindset; Adaptability
- Excellent Communication
- Creativity; Proactivity; Results-Oriented
- Team Spirit; Priority Management

**Contractual Conditions**
- **Contract Type**: Permanent (CDI)
- **Compensation and Benefits**: Compensation ranging between 50k€ and 70k€, depending on profile and experience. Meal vouchers, RTT (additional paid leave), Health Insurance.
- **Work Location**: Lyon 6 (69).
- **Recruitment Process**:

- Video interview with a member of the Talent Acquisition Team
- Video interview with the Head of PMM
- In-person interview at our offices: Use Case discussion with our Head of PMM (and CMO)
- Last Round with our CMO