Content Excellence Specialist

**Job Description Summary**: You will lead the content creation process end-to-end, working closely with external partners to ensure key requirements are met. This role offers an outstanding opportunity to bring your creativity and critical thinking to a highly collaborative and inclusive environment. Your contributions will be integral to successfully implementing marketing initiatives that compete at the highest levels.

**We are the makers of possible**

BD is one of the largest global medical technology companies in the world. Advancing the world of health is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.

**Why Join Us?**

A career at BD means learning and working alongside inspirational leaders and colleagues who are equally passionate and committed to fostering an inclusive, growth-centered, and rewarding culture. You will have the opportunity to help shape the trajectory of BD while leaving a legacy at the same time.

To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you’ll discover a culture in which you can learn, grow and thrive. And find satisfaction in doing your part to make the world a better place.

Become a maker of possible with us

At BD, our Marketing team crafts the narrative of our brand and products, ensuring we connect with our audience in meaningful and impactful ways. Our vision is to build flawless, world-class marketing campaigns that resonate and encourage, driving forward our mission to advance the world of health.

**Main responsibilities**:

- Collaborate closely with the Campaign Operationalization Manager to gather content requirements for each campaign, considering both existing assets and regulatory constraints.
- Coordinate the content creation process, ensuring timely production and publication. Work closely with external partners and collaborate with other MarCom team members to align content delivery with campaign timelines.
- Collaborate with BUs, the Campaign Operationalization Manager, and external partners to bring to bear high-quality and compelling content to be used across various channels
- Advise on content creation strategies to bring to bear themes and topics across different channels, effectively convey key messages, and target the right audience
- Stay updated on evolving content requirements from legal, ethical, and regulatory perspectives across markets

**Preferred profile**
- Degree in communications or marketing
- Proven experience in writing marketing content and in omnichannel campaign management
- Proven project management experience
- Previous experience in writing and editing content for omnichannel marketing campaigns, preferably within the Life Sciences industry
- Proficient in English.
- Outstanding interpersonal skills and team player to interact with a diverse group of internal and external stakeholders
- Strong project management skills to handle multiple requests and ensure timely delivery according to prioritization needs while overseeing end-to-end content creation process
- Knowledge of content-related regulations and compliance requirements, such as GDPR for data privacy
- Familiarity with AI-related opportunities that can assist / enable to effectively generate content and optimize creation / Augmented Virtual Reality skills in creating immersive content experiences
- Be able to act fast and in a nimble fashion in a changing environment

Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status.

**Required Skills**:
Optional Skills


**Primary Work Location**: FRA Grenoble

**Additional Locations**: GBR Winnersh - Eskdale Road, POL Wroclaw - Legnicka

**Work Shift**: