Senior Manager, Digital Expression

il y a 12 heures


Clichy, France BIC Temps plein

For over 75 years, BIC has been creating ingeniously simple and joyful products that are a part of every heart and home. As a member of our team, you'll be a part of reigniting a beloved brand as we continue to reimagine everyday essentials in new, sustainable and responsible ways. Our "roll up your sleeves and get the job done" approach to work creates an environment where self-starters, problem solvers and innovative thinkers thrive. BIC team members are empowered to take ownership of their careers and bring their unique perspectives to the table to make a meaningful impact on our mission. It's a colorful world - make your mark by joining the BIC team today. We are seeking an experienced Innovation/Marketing Digital Expression Manager to join our team and oversee the execution of our product roadmap. In this role, you will work closely with cross-functional teams to develop and launch innovative Digital writing & creativity solutions (hardware & software) that meet the needs of our consumers. You will be responsible for leading the product development process from ideation to launch, ensuring that products are delivered on time, within budget, and to the highest quality standards. You will collaborate with our engineering, design, marketing and commercial teams to ensure that products meet market needs and are effectively positioned to drive sales and profitability. This role will report to the Head of Digital Expression Incubator and is part of the Group Partnerships & New Business department. Key Responsibilities: - Lead the product development process, from ideation to launch, to ensure that products are delivered on time, within budget, and to the highest quality standards - Collaborate with cross-functional teams, including engineering, design, commercial and marketing, to develop and launch innovative consumer electronics products - Conduct market research to identify market needs and trends and use this information to inform product development and marketing strategies. - Develop product positioning and messaging that differentiates our products in the marketplace - Collaborate with the marketing team to develop and execute product launch plans that drive awareness, engagement, and sales. - Monitor market and competitive trends and adjust product development and marketing strategies as necessary - Manage the product development budget, and work with the finance team to ensure that projects are delivered within budget - Provide regular updates to senior management on project status, including timelines, budgets, and key milestones Qualifications: - Master's degree in marketing, engineering, or a related field - Minimum of 8 years of experience in consumer electronics product development and marketing - Experience developing and launching consumer electronics products is a must, preferably in the Tablet, Wearables, and/or Computer accessories spaces - Strong project management skills, with a track record of successfully delivering products on time and within budget - Strong analytical skills, with the ability to use market research and data to inform product development and marketing strategies - Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams - Ability to manage multiple projects simultaneously and prioritize competing demands - Strong leadership skills, with the ability to lead and motivate cross-functional/ multi-cultural teams to achieve project goals - Fluent in French & English - Willingness and ability to travel up to 25% of the year. Flexible hybrid remote work policy. This role can be based out of multiple locations in Europe. BIC is an Equal Opportunity Employer. We strongly commit to hiring people with different backgrounds and experiences to help us build better products, make better decisions, and better serve our customers. We do not discriminate based upon race, religion, color, national origin, gender, sexual orientation, veteran status, disability status, or similar characteristics. All employment is decided based on qualifications, merit, and business need.


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