Senior Social Media Manager

**A PROPOS DE D-EDGE**: Have you ever booked a hotel online? Then you've probably used D-EDGE without knowing it. Every day, we help more than 17,000 hotels worldwide to develop their online visibility and sales through a range of SaaS and digital marketing solutions. As a subsidiary of the Accor group, D-EDGE simplifies the life of independent hotels and hotel chains alike. Combining ease of use and high performance, all its solutions are interconnected to help hotel managers take advantage of the entire distribution value chain. With its team of 550 experts across more than 20 countries, D-EDGE maintains a local presence to support its clients in mastering its products and solutions. **CONTEXT**: As D-EDGE’s social media manager, you'll help our brand increase its exposure by developing and implement the social media strategy, editorial line and creative concepts. You’ll foster a Social Media culture at all levels of the company, and provide this expertise to D-EDGE Exec Committee and designated key Staff. **ORGANISATION**: Within the Marketing & Communication department, you will be reporting to D-EDGE Corporate & EMEA Communications Director. You’ll be working within the Marketing & Communications team, which consists of 6 D-EDGERs. **MISSIONS**: As a social media manager, you will: - Develop D-EDGE social media strategy and set KPIs and objectives - Establish a consistent, powerful editorial line - Identify and coach key “Brand ambassadors” in the company and help them produce personalised content to increase their influence - Manage the editorial planning, publish the posts and moderate the comments on LinkedIn, Facebook, Twitter & Instagram, adapting content to suit these different channels - Create engaging multimedia content (and/or outsource this effectively) across multiple platforms - Animate social media communities by engaging to social media posts and developing discussions - Set key performance indicators (KPIs) and monitor, track, analyse and report on performance on social media platforms - Monitor Industry trends and competition - Curate content - Recommend improvements to increase performance - Manage a budget for social media activities - Empower D-EDGERs on the use of social media and promote its use within the company - Pair the Comex members to help them develop and maintain their personal branding **WHAT WE ARE LOOKING FOR**: - Min. 5 years of experience in defining, implementing and managing social media strategies (organic and paid) - A solid understanding of social media platforms and algorithms - Fluent English mandatory, French is a plus - Strong copywriting and editorial skills in English: you how to write impactful posts, infuse a brand identity, or deploy storytelling techniques to go viral - A good understanding and appetite for the technology industry - A creative mind for contributing new and innovative ideas - Operational skills in Photoshop/Canva is a plus - Strong communication and people skills for articulating ideas to colleagues and clients - An appetite for team working, collaboration and networking - Organisational skills, with the capacity to prioritise and work across multiple projects - An analytical, result-oriented mind - Knowledge of the hotel tech industry would be a plus **WHAT WE OFFER**: - D-Edge is Remote Friendly - 2 days in the office / 3 days remotely - Remote allowance: 2,50€ / day within the limit of three days per week - Betterway, 50% of transport costs from home to work or/and of the "Forfait Mobilité durable" - Meal Allowance (9,48 euros/day paid at 60 %) - Accor Employee Card : Discount on hotel bookings - Incentives plans, bonuses and wage savings - Individual access to the Udemy e-learning platform (more than 100,000 online courses) CSE: Sports and cultural activities, gift cards and various discounts - Noos & Vendredi, to get involved in civic and committed actions **Job Types**: Full-time, Permanent