Cdi - Responsable E-commerce Sephora Collection

**HEAD OF E-COMMERCE SEPHORA COLLECTION** (M/F/X)

At Sephora we inspire our customers, empower our teams, and help them become the best versions of themselves. We create an environment where people are valued, and differences are celebrated. Every day, our teams across the world bring to life our purpose: to expand the way the world sees beauty by empowering the EXTRAORDINARY in each of us.

SEPHORA COLLECTION is a global brand of Sephora, an inspiring company that is always on the move. Its mission is to democratize high-performance beauty committed to a responsible approach. It offers its consumers solutions to create their own beauty, with products from make-up to skincare, from haircare to perfume, from bath to food supplements...

A company on a human scale, Sephora Collection employs more than 150 people.

The position is based in Neuilly-sur-Seine.

Within Sephora’s private label, Sephora Collection, you will be reporting to the global Digital Director of the brand. Your main mission will be to make sure that all year long our products are well showcased onto our different e-commerce platforms globally. Traffic, visibility, conversion rate, product page, navigation, average basket, assets, UXwill be your day-to-day vocabulary, aiming to develop our online attractivity, convert more and grow our business.

**You will excel and enjoy this position if you are ready to actively handle the following missions**:
**E-retail strategy**
- E-merchandising recommendations having in mind local specs’, in order to boost traffic onto our product pages & increase AOV, identifying best practices and sharing with other markets
- Searchandizing : internal search optimisations to make sure our products are well displayed within results
- SEO : ongoing follow up to guarantee an optimized copy depending on trends and current queries
- AOV levers recommandations
- Cross-selling action plan & deployment within markets
- Rating & reviews roll out, from strategy to performance monitoring

**Digital content strategy**
- Brief the creative team to have the most relevant assets for each product at launch
- Brief the required edits to make our assets relevant and user friendly for our different markets
- Download all assets into our internal DAM respecting seasonal deadlines
- Brief influencer marketing team to have the right content creator videos onto our product pages
- Translations
- Landing pages development, overseeing the whole process with cross functional teams (from creative brief to go live)
- Performance analysis of our various assets, learnings & takeways, ongoing benchmark of competition

**Innovation & tools**
- Identify needs and develop a vision/ strategy on how to answer them with a disruptive yet realistic approach
- Third parties sourcing, negotiation & contract with the legal team
- Brief & retroplanning
- Presentation to markets
- KPI follow up & learnings

**Animation & activation plan**
- Adapt your strategy based on business potential and on product specificity
- On an always-on basis, work on offering our markets the relevant toolkits to push our pillars all year long

**Transversal**
- Monitoring of the right implementation of our recommendations locally
- Budget ownership with a day to day follow up
- KPIs close follow up, reportings to build and share with your management
- Management of a team of 3 people
- At least 5 years experience working in e-commerce
- Experience supporting and developing a team
- Strong affinity with the beauty industry
- Business oriented, you like analysing figures and come up with action plans
- Detail oriented
- Flexible and willing to work on various topics at the same time
- Full professional proficiency in English is a mandatory

**While at Sephora, you’ll enjoy**
- **
The people. **You will be surrounded by some of the most talented leaders and teams - people you can be proud to work with.
- ** The learning**. We invest in training and developing our teams, and you will continue evolving and building your skills through personalized career plans.
- ** The **culture**. As a leading beauty retailer within the LVMH family, our reach is broad, and our impact is global. It is in our DNA to innovate and, at Sephora, all 40,000 passionate team members across 35 markets and 3,000+ stores, are united by a common goal - to reimagine the future of beauty.

You can **unleash your creativity**, because we’ve got disruptive spirit. You can **learn and evolve,** because we empower you to be your best. You can **be yourself**, because you are what sets us apart. **_This_**, is the future of beauty. Reimagine your future, at Sephora.**
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**RESPONSABLE E-COMMERCE SEPHORA COLLECTION** (F/H/X)

Chez Sephora, nous inspirons nos clients, nous responsabilisons nos équipes et nous les aidons à devenir la meilleure version d'eux-mêmes. Nous créons un environnement où les personnes sont valorisées et où les différences sont célébrées. Chaque jour, nos équipes à tra