Strategic Marcom Manager

**Job Description Summary**:
Under the guidance of the MarCom COE Director, you will develop customer-centric marketing communication strategy and plans according to cross-company strategies, goals and positioning - ensuring full interconnectivity, and integration of activities to create a seamless customer experience.

You will provide strategic leadership and vision at a regional level, build and expand partnerships with key internal stakeholders and will enable & test pressure the implementation of improved processes & tools.

**Provide vision, strategy and leadership to design & deliver world-class communications and to enhance the Brand Experience**
- Lead the development of a regional BDB communications strategy. Working with senior management, other partners across the organization and within the COE to establish clear communication priorities for BDB ; identify potential quick wins & select pilot projects for the launch year
- Develop integrated communication plans & activities to support the BDB strategy and its priorities that include the effective and creative leverage of the customer experience delivery group
- Ensure that the COE is at the cutting edge in its leverage of customers’ and KOL knowledge and in its development and promotion of content that builds a strong and engaging dialogue for our customers. Recommend how to improve.
- Support customer-centric communications development (L1 and L2 stories) working closely with global counterparts

**Grow our talent**
- Partner with the COE colleagues in a way that elevates staff performance and team-work and delivers agreed results.
- actively contribute to the effective running of the COE by sharing knowledge and capability, ensuring that agreed plans, budgets, and reporting frameworks are respected, and managing/mitigating plans delivery risks when required
- Work closely with relevant counterparts/stakeholders to identify areas for joint collaboration and communication efforts, and to establish & strengthen the leadership role of the COE within the organization.
- Easily network across borders becoming a valued colleague and speaking partner within his field of expertise

**Improve processes & systems**
- Act as a key point of contact between the COE and the BUs and set up a structured and creative process to design & deliver integrated & customer-centric communications from the business priorities identification to the tracking & measurement of each activity.
- Challenge existing ways of thinking in a way that is innovative whilst maintaining positive internal relationships and being respectful of the existing MarComs activities
- Promote gold standards and best practices and drive the set-up of standardized operating procedures

**Your profile**

Advanced university degree in communications/journalism/public relations or other relevant area of study is required.

Minimum of **5 years’ experience in communications, campaigns, media and public relations** or other relevant fields.

**Corporate & agency experiences required**. Agency experience preferred.

Deep knowledge of all communication channels, digital and social media, content marketing, crisis management and campaigns.

**Softskills**

Strategic Thinking and ability to act holistically

Proven agility to transcend boundaries

Ability to engage and positively challenge

Take responsibility and risks to show the way forward

Strong influential skills

Demonstrated ability to inspire & support teams

Strong change management experience and proven ability to act as catalyst for change

**Primary Work Location**: FRA Le Pont-de-Claix Cedex