Consumer Insights Associate
il y a 20 heures
Job SummaryAre you passionate about understanding consumers and scents?
Then you might be interested in a role as EAME Consumer Insights Associate and become part of our industry leading team in IFF’s Fine Fragrance Innovation Center located in Neuilly, France
HOW YOU WILL CONTRIBUTE:
- As EAME Consumer Insights Associate, you will support Fine Fragrance category Consumer Insights projects for global and regional customers.- You will help define consumer research design, both qualitative & quantitative, and align approach with cross
- functional teams.- You will drive the definition of assumptions and learning needs with Commercial and Creative teams to ensure business objectives are clearly defined. Analyzing results to generate insights, the Consumer Insights Associate is a pivotal role to help IFF target customer opportunities ensuring growth.- This job role involves collaborating closely with the Senior Consumer Insights - Group Lead and various internal and external partners on multiple projects.
KEY RESPONSIBILITIES INCLUDE:
- Collecting status updates to ensure project tasks are completed on time.- Managing research agencies for qualitative and quantitative projects, ensuring adherence to research guidelines.- Conducting statistical analysis using internal tools.- Supporting the Senior Consumer Insights regional manager in building reports and analyzing consumer tests.- Designing and coordinating consumer research for Fine Fragrance initiatives, including planning fieldwork, managing data, and presenting insights.- Communicating results and recommendations effectively to both internal and external stakeholders.- Generating recommendations for creative design improvements and identifying customer opportunities.- Providing insights on consumer, product, and fragrance in collaboration with various teams.- Managing the CI budget for projects, ensuring efficient use of resources.- Working closely with the Sr CI Group Lead to align with business priorities and drive sales growth.
ESSENTIAL SKILLS- Master’s or bachelor’s degree in marketing, Market Research, Business, Statistics, Psychology, Behavioral Sciences, or any other relevant discipline- Strong numerical and analytical skills; critical and strategic thinking and passionate about understanding consumer’s behavior- Strong and effective communicator both verbally and written with an ability to communicate with all levels in the organization (technical, business, executive)- Experience using qualitative and quantitative research methods and have experience bridging the gap between quantitative and qualitative data streams- Experience in problem solving, fast-moving environments, dealing with change and a strong business sense- Organizational skills and ability to manage multiple projects at one time- Self-starter and self-learner- Highly fluent in French: Written, verbal, listening, reading.- Fluent in English
ESSENTIAL EXPERIENCE- Minimum 3-4 years of consumer research with 360 project management experience in a relevant industry having led a country project from beginning to end (planning, coordinating, executing, building presentation and delivering it to internal/external customers)- Track record in research design & methodology- Ability to think beyond traditional testing methods, passionate in finding creative ways to test and connect with consumers- Desirable working experience in Market Research operations and product testing research- Experience in consumer research techniques and appropriate statistical knowledge- Demonstrated ability in building effective relationships or partnerships across multiple functional areas in a matrix environment- Willing to travel as needed
We are a global leader in taste, scent, and nutrition, offering our customers a broader range of natural solutions and accelerating our growth strategy. At IFF, we believe that your uniqueness unleashes our potential. We value the diverse mosaic of the ethnicity, national origin, race, age, sex, or veteran status. We strive for an inclusive workplace that allows each of our colleagues to bring their authentic self to work regardless of their religion, gender identity & expression, sexual orientation, or disability.
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