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We're hiring Local Marketing Specialist – France
Location: Paris and inner suburbs area | Contract: Full-time
Are you passionate about marketing, social media, and brand activation but also about Smart Home and innovative products ?
We're looking for a Local Marketing Specialist to help grow Imou's visibility and engagement in the French market. You'll manage digital campaigns, local partnerships, and in-store activations — working at the crossroads of marketing, retail, and communication.
What you'll do
- Plan and execute the local social media strategy (content calendar, creation, publishing, community management, local paid ads) with bthe across platforms like Facebook, Instagram, and TikTok.
- Keep the French website up to date (content, landing pages, SEO basics, analytics) using our CMS.
- Act as the main contact for PR agencies and media — manage press releases, interviews, and events.
- Design and run channel marketing and retail activations with distributors, e-commerce, and retail partners (inline and offline).
- Coordinate POS materials, goodies, and in-store promotions with Key Accounts and identify possible local suppliers.
- Manage local marketing budgets, vendor invoicing, and reimbursement processes.
- Track and report campaign and retail KPIs, and share insights with the regional team.
- Work closely with marketing, sales, and supply chain teams to ensure smooth execution.
- Report to the Country Manager on project progress and the performance of implemented actions.
What we're looking for
- Native French speaker with fluent English (spoken & written).
- Bachelor's degree in Marketing, Communications, or Business.
- 3+ years of experience in local or retail marketing (consumer electronics or smart home a plus).
- Hands-on experience with social media, PR, and POS activations.
- Strong project and budget management skills.
- Comfortable with tools like Canva/Photoshop, Google Analytics, Excel, ChatGPT.
- Knowledge of French marketing regulations and GDPR.
- Work from home with regular in-person meetings.
- Strong interest in Smart Home and Tech products.
- Highly driven by results and customer satisfaction.
Why join Imou?
- Be part of a fast-growing international brand in the smart home & security industry.
- Work in a creative, cross-functional, and dynamic environment.
- Opportunity to shape Imou's local marketing strategy in France.
- Competitive package and room to grow.
Interested?
- Apply now by sending your CV and a short cover letter with examples of campaigns or projects you've worked on
