Senior Product Marketing Manager

il y a 2 jours

Rue des Petites Écuries Paris France Paris Paris France Sekoia Temps plein

We're scaling Sekoia's go-to-market for our AI SOC Platform — built to help enterprise SOC teams and MSSP/MDR partners detect, investigate, and respond faster with trusted context, automation, and an open integrations ecosystem.

As Senior Product Marketing Manager, you'll be accountable for GTM impact through PMM-owned levers (positioning, launches, enablement, partner kits, competitive intelligence) and will drive measurable outcomes in partnership with Sales, Marketing, and Finance.

We're looking for someone who thrives at the intersection of SOC/XDR/SIEM domain depth, partner go-to-market, and performance-driven execution — and who's excited to join at a true scale-up moment: be part of co-building the PMM function, establishing the operating cadence and standards, and turning complex SecOps capabilities into crisp messaging and repeatable plays the field can sell and deliver.

Your missions :

  • Own GTM strategy for Sekoia's AI SOC Platform across MSSP/MDR and enterprise SOC: define GTM goals and success metrics in partnership with Sales, RevOps, Customer Success, and Marketing.

  • Craft and maintain positioning and messaging for the AI SOC Platform and translate it into clear, field-ready messaging frameworks and copy guidelines.

  • Define ICPs, segmentation, and personas (MSSP/MDR operators, SOC leaders, detection engineers, analysts) to sharpen targeting, priority use-cases, and value propositions, aligning with Marketing on how segments are activated through campaigns.

  • Own launch narrative end-to-end: messaging, value pillars, release storylines, and field readiness (e.g. sales plays, talk-tracks, demo narrative, discovery guides, objection handling, proof-point library).

  • Build and maintain sales enablement assets: pitch decks, plays, talk-tracks, discovery/objections, demo storylines.

  • Own competitive intelligence for GTM enablement: maintain the SOC/XDR/SIEM and AI-assisted SecOps landscape, produce battlecards, and sharpen differentiation based on field evidence and deal learnings.

  • Provide packaging and pricing inputs with Product, Sales leadership, and RevOps: validate willingness-to-pay signals, propose packaging hypotheses, and support rollout narratives and field enablement (not pricing operations).

  • Operationalize the voice-of-market loop: collect insights with Sales/CS/Product and convert to roadmap input.

  • Own product & solution GTM content (source of truth): positioning/messaging, solution narrative, ICP/personas, core claims + proof, packaging inputs.

  • Instrument PMM impact with RevOps: define and track enablement usage and GTM effectiveness metrics; report learnings quarterly and adjust plays/messaging based on what moves outcomes.

  • Support market analyst/influencer readiness with clear narratives and proof points (briefing materials, messaging, differentiation)—in partnership with Marketing/Comms who manage the relationship and programming.

Note: Marketing owns distribution, editorial calendar, brand layer, web publishing, and performance programs.

Location:

  • The position can be based anywhere in Europe.

  • Travel to our Paris office once a month (paid).

  • Product Marketing Manager

    il y a 2 heures

    Rue des Vinaigriers, Paris, France Gleamer Temps plein

    About the RoleGleamer is looking for a Product Marketing Manager to join the Marketing team and help drive the adoption of our AI-powered medical imaging solutions. Sitting at the intersection of Marketing, Product, Sales, and Customer Success, you will help turn product innovations and customer insights into market traction and sales impact. You will report...

  • Senior Product Manager

    il y a 3 jours

    Paris, France PhantomBuster Temps plein

    **About the company***: As a market leader in Lead Generation Automation, we enable thousands of SMBs to boost their growth by finding and connecting with their ideal customers on major social media platforms. We’re a bootstrapped, profitable PLG startup (50 team members) trusted by 100,000+ Sales & Marketing teams worldwide (with the US as our largest...

  • Senior Marketing Manager

    il y a 1 jour

    Paris, France Proton Temps plein

    Join to apply for the Senior Marketing Manager - New Products role at Proton. At Proton, we believe that privacy is a fundamental human right and the cornerstone of democracy. Since 2014, founded by a team of scientists from CERN, we have been providing free and open‑source technology to millions worldwide, enabling secure and private communications...

  • Senior Product Marketing Manager

    il y a 24 heures

    Paris, France Mistral AI Temps plein

    Join to apply for the Senior Product Marketing Manager, B2B role at Mistral AI About Mistral At Mistral AI, we believe in the power of AI to simplify tasks, save time, and enhance learning and creativity. Our technology is designed to integrate seamlessly into daily working life. We democratize AI through high-performance, optimized, open-source and...

  • Sr Content Marketing Strategist

    il y a 7 jours

    Rue des Petites Écuries, Paris, France Paris, Paris, France Sekoia Temps plein

    We are looking for a Senior Content Marketing Strategist to take ownership of our content strategy and storytelling engine. This role blends analytical thinking, creative writing, and cross-functional leadership to drive awareness, education, and lead generation across multiple markets.You will define the editorial vision, elevate our content standards, and...

  • Consultant.e Product Manager Senior

    il y a 7 jours

    Rue Vauquelin, Paris, France Kanbios Temps plein

    Afin d'accompagner la rapide croissance de Kanbios, nous recherchons un.e Product Manager Senior Ta mission, si tu l'acceptes, sera de porter l'ensemble du cycle de vie Produit sur ton périmètre, de la discovery à la delivery Tes missions si tu nous rejoins :Assurer la discovery produit :Réalisation d'ateliers et interviews clients en lien avec le...

  • Marketing Manager Senior

    il y a 1 jour

    Paris, France Singulart Temps plein

    Get AI-powered advice on this job and more exclusive features.Own the acquisition strategy and execution for artists (our SaaS product) and strengthen Singulart’s brand.Core responsibilitiesDesign and drive a scalable acquisition engine for artists (outbound & inbound - paid + content).Lead positioning, messaging, and creative direction to elevate brand...

  • Senior Product Marketing Manager

    il y a 1 semaine

    Paris, France Payplug Temps plein

    Payplug est la solution de paiement française pensée pour les commerçants, e-commerçants de toutes tailles et fintechs. Avec notre plateforme technologique de pointe, nos outils dédiés à la conversion et notre maîtrise unique de la chaîne de paiement, nous vous invitons à viser le meilleur, et plus encore. Payplug, c’est une équipe de 350...

  • Product Marketing Manager

    il y a 7 jours

    Rue de Vaugirard, Paris, France Lefty Temps plein

    About LeftyLefty is an influencer marketing platform that empowers brands to optimize their strategy and automate their workflows. We help brands and agencies run top-performing influencer programs end-to-end: from talent discovery & qualification, to relationship management, automated campaign reporting, performance measurement, and competitive...

  • Senior Product Marketing Manager

    il y a 2 semaines

    Paris, Île-de-France Aircall Temps plein

    Aircall is a unicorn AI-powered customer communications platform used by 22,000+ companies worldwide to drive revenue, faster resolutions, and scale. We're redefining what a customer communications platform can be—by combining voice, SMS, WhatsApp, and AI into one seamless workspace. Our momentum comes from a simple but powerful idea: help every...