marketing & content manager

About
Guideflow
is a
SaaS
platform to create
interactive demos & guides in seconds.
Used by sales teams to
speed up their sales cycle
by sharing
personalized
interactive demos
in outreach campaigns. Used by marketing teams to
boost conversions
by
embedding product demos into your website
.
Enhance satisfaction
by embedding product demos into your help center.
Onboard anyone
from your team on any process, feature, or flow with
interactive guides
.

+3,000 companies
of all sizes are using Guideflow,
from startups to Fortune 500,
including
DocuSign, Amplitude, Doctolib, and Gorgias.
We are a
team of 15 people
, including
experienced
go-to-market experts, senior developers, and product guys
committed to building the most user-friendly and advanced interactive demo platform on the market.

Our main office is
based in Paris,
with a part of our team members located
worldwide
. We like to celebrate our collective achievements by
organizing bi-annual off-site in cool places
.

We are a
fast-growing startup
, that just raised a seed round with
A-level
investors
and we are now looking to skyrocket Guideflow's growth and
help millions of users
interact on the web in a better way.

To help us on this mission, we are looking for
ambitious, creative, and entrepreneurial-minded individuals
. If you embody this
spirit, passion, and drive
, then we want you on our team

Role
Job Description

We're looking for a Marketing and Content Manager ready to build and own our marketing strategy with a special focus on content creation and management. You'll be one of our first marketing hires, which means direct impact and complete creative freedom - from editorial planning to content distribution to brand storytelling. Every piece of content you create and every campaign you launch will directly shape how thousands of companies discover and understand our product. Want to know what your first month could look like? You might start by crafting our editorial calendar in the morning, write a thought leadership piece by lunch, and end your day planning our content distribution strategy across multiple channels. The next week will probably look completely different as you test and learn what works best. Interested?

Your Responsibilities

• Develop and execute a comprehensive content strategy including LinkedIn posts, blog posts, customer stories and case studies
• Create and manage an editorial calendar that aligns with our marketing objectives
• Drive our brand voice and storytelling across all marketing channels
• Produce high-quality written and visual content that resonates with our target audience
• Manage our blog and social media presence, ensuring consistent messaging and engagement
• Develop and execute SEO-optimized content to increase our organic visibility
• Plan and create content for industry tradeshows and events
• Collaborate with the Growth team to create sales enablement materials
• Monitor and analyze content performance metrics to optimize our strategy
• Manage relationships with freelance writers and content creators

Preferred

• Based in Paris (FR), San Francisco (USA), or ability to work remote
• Immediate availability to start
• Experience with our tech stack: Attio (CRM), email marketing tools, LinkedIn Campaign Manager, GA, Zapier, Notion, and similar marketing automation platforms
• Experience working in a hyper-growth startup environment

Why Guideflow?
A unique chance to influence the direction and success of a promising startup at an early stage

Work alongside experienced entrepreneurs in a fast-moving environment that promises continuous learning and growth

Fast-moving environment - you will never stop learning and growing

Represent Guideflow at SaaS and business events worldwide

Competitive salary package

A dynamic culture that fosters innovation and growth

Preferred Experience

• Minimum 2 years of experience in B2B SaaS marketing with a strong focus on content creation
• High writing and editing skills in English
• Proven track record in developing and executing content strategies
• Strong understanding of SEO and content optimization
• Experience in managing editorial calendars and content workflows
• Ability to translate complex technical concepts into compelling content

Recruitment Process

Hiring Process

• Pre-qualification call (20 minutes) to discuss your experience and fit
• Marketing strategy presentation (1 hour) to showcase your thinking and approach
• Discussion on goals (30 minutes) to align expectations and objectives
• Team fit call with co-founders (15 minutes) to ensure cultural alignment
• Offer and welcome to the team

Package

• Competitive base salary
• Significant equity package
• Performance bonus structure
• Comprehensive benefits package

How to Apply:
Please submit your resume along with a brief outline of how you would approach building and scaling our growth and marketing functions.

Additional Information

• Contract Type: Full-Time
• Location: Paris
• Occasional remote authorized
• Salary: between 45000€ and 60000€ / year