Trade Marketing Manager, HOKA

Trade Marketing Manager, HOKA - France

At Deckers Brands, Together, Every Step is a promise kept that every employee can bring their authentic self, is valued and supported, as a whole person, at work and beyond. Together, Every Step is how we continue to deliver exceptional business results, experience an amazing place to work, and have a positive impact on the communities and world around us.

The Role:

As the Trade Marketing Manager for France, you will be responsible for creating and executing the France Trade Marketing Plan. You'll collaborate closely with wholesale partners and internal teams to increase brand and product awareness, align with business objectives, and develop strategic marketing roadmaps that drive success in the French market.

Your Impact:

• Develop seasonal trade Go-To-Market plans and tools in partnership with Territory Marketing Manager and Commercial Team
• Align and coordinate marketing campaigns with key retail wholesale partners
• Manage day-to-day administrative tasks including tracking trade marketing spend, preparing executional plans, monthly reports, showroom materials, agendas, and presentations
• Host regular reviews with Sales and Field Support Teams to assess initiatives and results
• Ensure all trade activations have agreed KPIs and measurable outcomes
• Build strong relationships with wholesale partners and commercial teams
• Prepare and coordinate trade buying days and tradeshows
• Deliver seasonal marketing tools to support commercial teams and wholesale partners
• Collaborate with EMEA Marketing teams to tailor toolkits for the French market
• Manage the Paris showroom and present seasonal products and campaigns
• Oversee trade advertising and advertorial programs
• Host retailer teams at relevant seasonal events
• Communicate trade marketing successes internally and externally via newsletters and reports
• Deliver innovative, bespoke trade campaigns in line with commercial objectives
• Use consumer insights and buyer discussions to define and deliver initiatives that increase brand awareness and positive brand opinion
• Report on campaign successes with clear ROI measures

COME AS YOU ARE  

We celebrate diversity—of your background, your experiences, and your unique identity. We are committed to ensuring an inclusive and equitable workplace where all of our employees can Come as They Are. We believe that when we bring our different perspectives to work, we are truly Better Together.

Who You Are:

• Commercially minded team player with strong business relationship skills
• Reliable, ambitious, and tenacious in approach
• Creative and innovative, delivering ideas that align with commercial objectives
• Resilient under pressure and driven to maximize business profit

We would Love to Hear from People with:

• Previous managerial experience desirable
• Experience within consumer goods industry required; retail sports/outdoor/equipment industry experience preferred
• Strong negotiating, presentation, and communication skills
• Comfortable working autonomously and collaboratively
• French native speaker and fluent in English

What We Will Give You:

• Competitive Pay and Bonuses - We've created a variety of competitive compensation programs to foster career development, reward success and to show our employees just how much they're valued.
• 27 Days Holidays + Bank Holidays & some time away from work – on top of generous holiday allowance, we can generally take advantage of half day Fridays providing our work is finished for the week.
• Extras, discounts, perks & volunteering opportunities - Being a valued member of the Deckers Brands team means more than just a paycheck. From generous discounts to community-based programs, we offer a variety of cool extras.
• Growth and Development - Deckers Brands was built on the idea of pursuing passion. That's why we offer extensive opportunities and support for personal and professional development including Global Mentorship Programme
• Hybrid & Flexible Working Environment

Equal Employment Opportunity
Diversity and inclusion are key to our success. We are proud to be an equal opportunity employer and our employees are people with different strengths, experiences and backgrounds who share a passion for our brands. We welcome qualified applicants embracing their race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, military or veteran status, mental or physical disability, medical condition and all of the other beautiful parts of your identity.

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