Director of Marketing

Xylem is a Fortune 500 global water solutions company dedicated to advancing sustainable impact and empowering the people who make water work every day. As a leading water technology company with 23,000 employees operating in over 150 countries, Xylem is at the forefront of addressing the world's most critical water challenges. We invite passionate individuals to join our team, dedicated to exceeding customer expectations through innovative and sustainable solutions.

Key Responsibilities
Brand Leadership & Strategy:

• Define and champion the global brand, positioning the company as an industry leader through compelling storytelling and strategic messaging.
• Lead the transformation from an industrial legacy to a modern, customer-centric brand that inspires both the market and employees.
• Ensure brand consistency and resonance across all markets, cultures, and organizational levels.

Market Intelligence & Growth

• Develop comprehensive market strategies to expand business and market share, leveraging voice-of-the-customer insights and advanced market analysis.
• Identify new market opportunities and drive commercialization strategies that support sustainable growth.
• Monitor industry trends and competitive landscape to inform strategic decisions.

Marketing Operations & Execution

• Oversee the execution of global marketing strategies, campaigns, and initiatives, ensuring operational excellence and measurable impact.
• Build and structure high-performing teams, optimizing the marketing operating model and processes for efficiency and clarity.
• Implement data-driven approaches to measure, analyze, and improve marketing performance.

Cross-Functional Collaboration

• Partner extensively with Product Management, Sales, and other key stakeholders to align marketing strategies with business objectives and customer needs.
• Foster a culture of collaboration, innovation, and continuous improvement across functions.

Customer Engagement & Experience

• Drive customer-centric marketing initiatives that enhance customer satisfaction, loyalty, and advocacy.
• Ensure marketing activities are responsive to customer needs and deliver tangible business outcomes.

Change Management & Leadership

• Inspire and lead teams through change, aligning stakeholders and communicating vision clearly both internally and externally.
• Promote an entrepreneurial mindset and empower teams to take initiative and drive results.
• Bachelor's degree in Marketing, Engineering, Business Administration, or related field; MBA or equivalent graduate degree preferred.
• 10+ years of progressive marketing leadership experience
• Proven success in industrial marketing functions such as brand management, product marketing, communications, campaigns, and sales enablement.
• Demonstrated ability to balance strategic vision with operational execution.
• Fluent in English; proficiency in additional languages is a plus.
• Advanced proficiency in Microsoft 365 and marketing analytics platforms.

Desired Skills & Competencies

• Influencing leadership style with the ability to drive results through collaboration and empowerment.
• Entrepreneurial mindset and strong change management capabilities.
• Exceptional communication and cross-cultural skills.
• Data-driven, results-oriented, and self-motivated.
• High ethical standards and commitment to teamwork.

Additional Information

• Travel requirement: Approximately 25% (subject to business needs).
• Financial and organizational accountability, with decision-making authority impacting operational and strategic outcomes.

Join the global Xylem team to be a part of innovative technology solutions transforming water usage, conservation, and re-use. Our products impact public utilities, industrial sectors, residential areas, and commercial buildings, with a commitment to providing smart metering, network technologies, and advanced analytics for water, electric, and gas utilities. Partner with us in creating a world where water challenges are met with ingenuity and dedication; where we recognize the power of inclusion and belonging in driving innovation and allowing us to compete more effectively around the world.