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il y a 2 semaines
THE COMPANY
This European logistics scale-up, founded in 2018, empowers independent e-commerce brands by offering a seamless, tech-driven post-purchase experience. With a proprietary WMS and seven strategically located warehouses across France, Spain, and the UK, the company provides a hybrid solution combining physical logistics with a SaaS platform. Already trusted by 500+ fast-growing DTC and mid-market brands, the company is backed by $20M+ and is now scaling into new European markets like Germany and Italy.
WHY JOIN THEM ?
- Join a profitable and fast-growing company led by its founders
- High-impact, strategic marketing role spanning 4 key markets (France, UK, Spain, Germany)
- Full ownership of content and campaigns with direct business impact
- Offices in central Paris (with rooftop), international team and collaborative spirit
- Scope across content, ABM, employer brand, social, paid media and rebranding
- Flexibility with 2 remote days/week + 4 weeks full remote annually
THE ROLE
The company is hiring a
Senior Marketing Manager
to drive content strategy and brand growth across four European markets. Reporting to the Marketing Lead, this role combines storytelling, campaign activation, and strategic brand building.
Marketing at the company serves five core purposes:
- Generate and capture demand to meet ambitious new inbound ARR targets.
- Establish the brand as the go-to logistics partner for European companies, leveraging thought leadership, client stories, and impactful branding.
- Support the sales team with content, tools, and resources to drive deals forward and improve close rates in a competitive market.
- Drive referrals by creating a brand and customer experience that partners and clients are proud to recommend.
- Attract top talent by showcasing the company's culture, mission, and impact, positioning it as an employer of choice.
Key Responsibilities:
- Own and execute the content strategy: customer stories, newsletters, landing pages, and high-impact video content.
- Lead and grow social media presence, both paid and organic, with campaigns designed to boost brand awareness and inbound demand.
- Coordinate cross-functional Account-Based Marketing (ABM) initiatives to drive conversion from high-intent prospects.
- Collaborate with design and product teams to develop and optimize high-converting landing pages.
- Co-build and animate the employer brand with People/HR teams to attract strong candidates.
- Track and analyze campaign performance and content ROI, continuously optimizing for better results.
Success Metrics:
- A consistent pipeline of inbound leads from content and social campaigns.
- High engagement on video and social media initiatives.
- Recognition for thought leadership and employer branding in the logistics and e-commerce ecosystem.
- Timely and effective delivery of cross-functional ABM and marketing projects.
PROFILE
- 3+ years of experience in B2B SaaS or e-commerce marketing (targeting SMBs or mid-market)
- Strong content creation skills with proven results (social, newsletters, video)
- Excellent storytelling and campaign execution ability
- Fluent in English (mandatory); French, German or Spanish are strong assets
- Comfortable with analytics and performance marketing
- Experience with ABM or employer branding is a plus
- Looking for profiles with career stability (3+ years in recent roles)
MODALITIES & PACKAGE
- Salary: €55K/€70K depending on experience
- Location: Paris (hybrid, 2 days remote per week)
- Full flexibility: 4 weeks of remote work per year from anywhere
- Benefits: €10 meal vouchers (55% covered), 100% health insurance, ClassPass, choice of equipment
RECRUITMENT PROCESS
- CV + portfolio review
- Interviews with Marketing, Product, Sales and HR teams
- Case study: propose a content or campaign strategy
- Language & storytelling assessment
- Fast process – offer within 2–3 weeks