Head of Relationship Marketing and Commercial Development

il y a 3 jours


Dijon, Bourgogne-Franche-Comté, France City Destinations Alliance | CityDNA Temps plein

City Destinations Alliance (CityDNA)
is seeking an
Interim Head of Relationship Marketing and Commercial Development
(fixed-term,
minimum 12 months
) to ensure continuity and momentum during a key transition period. This is a
senior, hands-on leadership role
at the centre of a leading European network of city destination organisations and meetings industry professionals.

You will lead across
two equally important mandates
:

  • Member community leadership (≈120 DMOs):
    strengthen relationships, drive retention and engagement, and support alliance growth.
  • Commercial & income generation:
    protect and grow revenue through membership growth and commercial partner development (pipeline, proposals, renewals, partner servicing).

What you'll do

  • Translate strategy into
    clear action plans
    , high-quality briefs, and structured follow-through across priorities.
  • Prepare and run governance cycles (
    Board / Executive Committee / General Assembly
    ) with strong documentation and decision tracking.
  • Manage the Head Office team
    : prioritise, allocate work, coach, remove blockers, and ensure consistent quality delivery.
  • Oversee
    knowledge-sharing content
    aligned with CityDNA strategy (insights, toolkits, synthesis notes, learning moments).
  • Manage relationships with
    commercial partners
    and contribute to partnership growth and renewals.
  • Provide senior oversight for EU collaboration where relevant, including
    DEPLOYTOUR (LEAR / coordinator responsibilities)
    and
    BEFuture
    : representation, meeting follow-up, coordination of inputs and deliverables (with project support).
  • Provide
    senior guidance
    to ensure communications and marketing are aligned with strategy and stakeholder needs
    (delivery remains with the communications function)
    .

What we're looking for

A senior profile with strong governance discipline, excellent judgement, and proven ability to operate confidently with senior stakeholders while staying close to execution. You bring:

  • Proven experience in alliances/networks/associations or complex stakeholder ecosystems
  • Track record in
    commercial development
    (membership and/or partnerships/sponsorship)
  • Strength in managing large communities and relationships at scale
  • Strong writing/synthesis, structured execution, and team leadership
  • EU project/consortia experience is a plus

Location:
Europe (hybrid), with extensive travel for key meetings and industry events, plus part of the time at CityDNA Head Office in Dijon (France).

How to apply:

Interested candidates are invited to submit their resume and a cover letter in English, detailing their relevant experience. Interviews will be conducted on a rolling basis in January. Start date: early February 2026.

Application deadline: January 25, 2026.


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